Healthy snack packaging design

JC’s Quality Foods required a new strategic foundation that would unify the brand, provide a platform for further growth, and appeal to a new audience.

The iconic global natural snack brand, nākd. has been refreshed by BrandMe. The new brand identity delivers a bold, impactful look that contemporises nākd.’s presence and emphasises its healthy, natural ingredients and mind-blowing taste. It will play a vital role in further establishing the status of nākd. as a global leader in its category.

Nuts are an awesome snack and provide for a good source of protein. In order to celebrate National Grab Some Nuts Day this Thursday (August 3rd) we picked out 12 different nut products that feature some great eye-catching packaging. 1. Brown Sugar Nut 2. Parker & Paisley 3. Get Your Protein Fix With O12 4. […]

packaging design | dry fruits

Branding,Packaging,Illustration,Adobe Photoshop,Adobe Illustrator

Health food tends to look pretty drab, or at least not fun. While many brands try to make staying healthy more fun by giving their products candy-like flavors, the design that accompanies most of them often just doesn't give the eyes as much to get excited about. While the original look for Brazil's Bold Snacks could once count themselves in this blander territory, Hardcuore helped the brand do their name justice with a colorful, attention-grabbing overhaul.

JED Creative – Crunchites “ Crunchites is a range of air dried vegetables snacks. The client wanted a look that’s fun and exciting because most of healthy snacks tend to look serious and lack the excitement. We came up with a playful typography to convey the message that healthy is indeed fun and tasty.”

How do you create appetite appeal for your product? This article explains the 4 key elements of packaging design for snack foods.

Orchard Valley Harvest was undergoing a reformulation of their Chickpea Chips products with new, deliciously crunchy and bold flavors. The brand thought it was the right time to overhaul their packaging in order to appear more snack-able, fun, and flavorful, and recognized the opportunity to break free from their consistent, templated brand look across every category.