Natural eyeshadow looks

There’s something super-magical and mesmerizing about gorgeous, perfectly blended eye shadow. You know, the eye shadow that looks almost velvet-soft, like it was softly blown over each eyelid with small gusts of wind. But as anyone who has ever tried to apply eye shadow knows, it ain’t that easy to apply, and more often than not, your eye shadow attempts end up looking like an arts and crafts project rather than a masterpiece. More: The 10 Best Deodorants That Really, Truly Keep You Dry But…

Discover 29 blue eyeshadow aesthetic looks to enhance your eye color. From subtle to bold, find your perfect shade to make your eyes truly pop!

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Kaja (pronounced "kah-jah," meaning "let's go" in Korean) is K-beauty for everyone, all skin types and skin tones. We create products packed with Korean innovation.