We're excited to share that we've been named a Best Place to Work for Disability Inclusion by Disability:IN for the second year in a row, having achieved a score of 100 on the 2024 Disability Equality Index! 🤩 We are proud of our associates and DisAbility Champions business resource group for creating a workplace where everyone can thrive regardless of ability. Check out the highlights of our disability inclusion practices featured in this recognition: https://lnkd.in/g3mRh39D #DisabilityInclusion #DisabilityEqualityIndex
About us
Acxiom®, an IPG company, is the global leader in customer intelligence and stands at the forefront of AI-enabled, data-driven marketing. As part of the Interpublic Group of Companies, Inc. (IPG), we specialize in high-performance solutions that boost customer acquisition and retention while fueling growth for the world's biggest brands and agencies. We transform omnichannel marketing strategies and execution using our AI-powered data and identity foundation, cloud-based data management, and martech and analytics services. For over 55 years, our teams across the US, UK, Germany, China, Poland, and Mexico have helped businesses optimize their marketing and advertising investments while prioritizing customer privacy. Discover more at Acxiom.com, where marketing is made better.
- Website
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https://acxiom.info/3Rorfov
External link for Acxiom
- Industry
- Advertising Services
- Company size
- 1,001-5,000 employees
- Headquarters
- Conway, Arkansas
- Type
- Privately Held
- Founded
- 1969
- Specialties
- Marketing services, Direct Marketing Agency, Digital agency, Information Technology, Marketing Technology, Data Management, Customer Data Platform, Identity Resolution, and Analytics and Strategy
Locations
Employees at Acxiom
Updates
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Want to learn more about different types of data and their use cases? This episode of our Real Talk about Real Marketing podcast is for you! 🎙️ Hosts Kyle Hollaway and Dustin Raney talk with Acxiom's VP Data Strategy & Acquisition Bryan Donovan about the wide variety of data available to marketers, how it can be used to power business, and what it means to have truly ethical data practices. Tune in on our website or wherever you get your podcasts: https://lnkd.in/gVXb5caR
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A key trend took center stage at many of this spring's digital marketing conferences – data collaboration platforms (DCPs). In his latest blog, Acxiom's Head of Strategic Alliances David Skinner provides an insightful look into the current shifts and future directions in data collaboration. He explores how interoperability, identity integration, and partnerships are crucial for marketers to capitalize on the transformative potential of DCPs and thrive in the omnichannel, omnibrands era. https://lnkd.in/gWxeerEB
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Generative AI (GenAI) is revolutionizing marketing personalization. Our General Manager, Cloud and Platform Jason Brown unpacks the potential of GenAI to bridge the data disconnect, enabling brands to tailor ad creative and reimagine a new standard for customer experiences. Read more in The Drum: https://lnkd.in/gmgr9zmw #AI #Marketing #CX
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Wishing our U.S. associates a fun and safe #IndependenceDay celebrating with family and friends! 🎆 🇺🇸
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Our Salesforce Connections recap is on the blog! VP of Growth Jeff vonSeldeneck unpacks his insights from #CNX2024 and how Salesforce's Data Cloud stole the show. Read his takeaways: https://lnkd.in/gxHrE5Bv #SalesforcePartner
Salesforce Connections 2024: The Year of Data Cloudiness
acxiom.com
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Let's talk about email! 📧 In this episode of our Real Talk about Real Marketing podcast, LiveIntent, Inc.'s Jon DeGennaro joins our hosts Kyle Hollaway and Dustin Raney. 🎙️Tune in to learn about the resurgence of email in the world of alternative interoperable identifiers, the future of IP addresses, a national privacy law, and how AI plays into LiveIntent’s current business. Listen here or wherever you get your podcasts: https://lnkd.in/gqfkRwjU
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In an era of economic shifts and evolving customer trends, marketing is more challenging than ever. 📆 Join us on July 31 at the Rosewood Sand Hill in Palo Alto, CA, for insightful presentations on today's hottest topics like AI, CDPs, data clean rooms, and how a robust data foundation can save the day. Register here: https://lnkd.in/g2G9sKEZ
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