We are looking for freelance writers (in Chinese) for WeChat articles, with a special focus on arts & culture. Please message us or get in touch if you are interested or know someone!
CLA
Business Consulting and Services
Manhattan Beach, CA 3,459 followers
Unlocking Growth, Globally
About us
CLA is a global consultancy that advises and works collaboratively with brands, retailers, investors, technology companies and scaleups. With a focus on retail and innovation, CLA works closely with its clients to identify growth opportunities globally, accelerate innovation and create go to market strategies.
- Website
-
www.cla-solutions.com
External link for CLA
- Industry
- Business Consulting and Services
- Company size
- 2-10 employees
- Headquarters
- Manhattan Beach, CA
- Type
- Privately Held
- Founded
- 2010
- Specialties
- Strategy Consulting, International Expansion, Europe, Asia, United States, Board of Advisors, Startup, Scaleup, Retail, Growth, Innovation, Research, Thought Leadership, Branding, Marketing, and Investment
Locations
-
Primary
1240 Rosecrans
Manhattan Beach, CA 90278, US
Employees at CLA
Updates
-
Amid the backdrop of frequently fluctuating economic reports from China, persistent political tensions, and swiftly shifting consumer preferences, brands and retailers find themselves in the midst of a strategic reassessment for their approach to the China market leading up to Q4 2023 and 2024. Key areas that brands and retailers are rethinking include: - Retail footprint and locations - Retail experience and omnichannel activations - Merchandising strategy - E-commerce channel prioritization - Marketing mix and shifts across platforms and tactics - Chinese traveler strategy/optimization - Use of celebrity ambassadors - Metaverse, Generative AI and other key technology innovations - Investment levels, staffing, resource maximization - Partner strategy In our latest newsletter we look into key shifts impacting luxury, beauty and fashion brands' strategic outlook for the China market. https://lnkd.in/dDVWQEvx