LIVAD Technologies

LIVAD Technologies

Marketing Services

Los Angeles, California 3,000 followers

Live stream monetization via 𝐟𝐮𝐧 + 𝐞𝐧𝐠𝐚𝐠𝐢𝐧𝐠 virtual experiences. 🌎 By Streamers. For Streamers. 🚀

About us

LIVAD develops cutting-edge live stream monetization products that enable brands to reach online communities authentically and at scale while allowing streamers of all sizes to monetize their content through fun & engaging virtual experiences: • Branded Overlays • Live Games • Fan Shoutouts By Streamers. For Streamers.

Website
http://www.livad.stream
Industry
Marketing Services
Company size
11-50 employees
Headquarters
Los Angeles, California
Type
Privately Held
Founded
2020

Locations

  • Primary

    322 Culver Blvd

    #1068

    Los Angeles, California 90293, US

    Get directions
  • Sanayi Mah. Teknopark Blv. Kapı No: 1 / 4C

    Daire No: Z08

    Istanbul, Pendik 34425, TR

    Get directions

Employees at LIVAD Technologies

Updates

  • LIVAD Technologies reposted this

    View profile for Arda Genç, graphic

    Co-Founder & CEO at LIVAD Technologies

    We have a variety of sponsorship opportunities for Spanish-speaking Twitch streamers based in Latin America. We are currently looking for streamers either based in or having a significant percentage of their viewers from one or more of the following countries. 🇲🇽 Mexico 🇨🇴 Colombia 🇳🇮 Nicaragua 🇸🇻 El Salvador 🇵🇦 Panama 🇬🇹 Guatemala 🇭🇳 Honduras 🇨🇷 Costa Rica Managers, agencies, and streamers who manage or can connect us with eligible talent, please feel free to DM me. 📩

  • View organization page for LIVAD Technologies, graphic

    3,000 followers

    Our campaign promoting Mentos Incredible Chew 🍬 by Perfetti Van Melle is continuing full force with strong participation from Kuwaiti 🇰🇼 streamer community. We continue to bring live stream monetization 💸 to streamers around the world 🌍 via interactive and engaging activations. 🚀 Here is a clip from the campaign. 😉 🎬

  • View organization page for LIVAD Technologies, graphic

    3,000 followers

    🚀 Exciting News! 🚀 We are excited to announce that we have formed an exclusive partnership with League-M Europe GmbH as we continue our expansion into the German market. 🌍🇩🇪 League-M’s impressive portfolio of in-game solutions, combined with their vast network and media sales expertise, makes them an ideal partner for us. 🤩 Together, we are set to introduce our cutting-edge live stream sponsorship tools to a wider audience of brands and streamers, delivering seamless, interactive, and non-intrusive ad experiences that enhance live streams. 📺🎮 This partnership represents a significant step forward in our mission to connect brands with streamers worldwide. With the support of League-M, we’re confident our technology will achieve even greater reach and impact. 📈🚀 CC - Thomas Reuser, Florian Lormes, Pia Kniprath, Gunnar Obermeier 😎

    View organization page for League-M Europe GmbH, graphic

    392 followers

    YEAH! Die League-M Europe GmbH wächst weiter und repräsentiert immer mehr global führende, innovative In-Game Partner, Community- & Streaming Plattformen und DOOH-Anbieter. 🚀    Heute können wir freudig den exklusiven Start der Zusammenarbeit mit einem der führenden Live Stream Sponsorship-Networks - u.a. auf Twitch -bekanntgeben: LIVAD Technologies 🙌🏼    LIVAD ist weltweit mit Streamern vernetzt und bietet innovative Produkte zur Monetarisierung von Live-Streams, die Brands mit Streamern verbinden. Die Technologie von LIVAD ermöglicht Werbetreibenden unaufdringliche, interaktive und nicht ad-blockbare Formate direkt im Stream zu platzieren. 📺 🎮    Arda Genç Co-Founder & CEO of LIVAD: "Wir freuen uns sehr über die Zusammenarbeit mit League-M bei unserer Expansion auf dem deutschen Markt. Das umfangreiche Netzwerk und die Expertise von League-M im Bereich Gaming und ESports machen sie zum perfekten Partner für LIVAD. Diese Zusammenarbeit wird uns dabei helfen, die innovativen Monetarisierungs-Tools von LIVAD mehr Advertisern zugänglich zu machen".   Florian Lormes Co-Founder & Managing Director League-M: “Wir sind begeistert über unseren neuen Business-Partner LIVAD!   Denn LIVAD und der Bereich Streaming ist die perfekte Ergänzung des bestehenden Portfolios zur Erweiterung unserer bereits großen In-Game- und Community-fokussierten Reichweite. Stay tuned!” #adtechnologies #sponsorthipnetwork #adnetwork #gaming #streaming #superawesome

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  • LIVAD Technologies reposted this

    View profile for Arda Genç, graphic

    Co-Founder & CEO at LIVAD Technologies

    Previously, fans were able to tip their favorite streamers in exchange of having their message displayed on the screen. This enabled viewers to show their support and be part of the stream beyond just typing their message in the live stream chat box. ✍ At LIVAD for Fans by LIVAD Technologies, we've built a "TakeOver Library", a collection of visuals and special fx designed to spice up the stream, diversifying the ways in which fans can interact with and support their favorite content creators. 💸 🌶 After launching the feature, we've received feedback from a lot of fans that they wanted to get even more creative with their tips, with the ability to upload custom images, gifs, and videos with captions. They wanted to react to stream moments with multi-media capabilities, opening up a new avenue for creativity and community engagement with inside jokes driven by the viewers. 🔗 🖼 This sounded like a great idea, and something we can build quickly, with one caveat; the fans shouldn't be able to display just anything they want, as in that case, bad actors would be able to display inappropriate visuals that could potentially get the streamer banned. ❌ To overcome this issue, we've built an approval mechanism where the streamers, or their mods, can approve incoming custom image, gif, or video tips after reviewing their content through a streamlined workflow. ✅ Initially, we were worried that streamers or their mods may not bother to review and approve the custom multi-media tips, but we wanted to give it a try as fans were highly requesting the feature. 🤔 Streamer adoption ended up being better than we expected, primarily through delegating the task to their mods. We are already seeing a good number of community-driven inside jokes based on custom multi-media tips sent via LIVAD for Fans. This year, 41.5% of all tips have been "video". 🌍 📈

  • LIVAD Technologies reposted this

    View profile for Arda Genç, graphic

    Co-Founder & CEO at LIVAD Technologies

    In the past month, L'Oréal has been leveraging LIVAD Technologies' live stream sponsorship products across 3 of its brands and in 5 countries. 🌎 For: La Roche Posay 💧 Garnier 🧴 Maybelline💄 Across: Mexico 🇲🇽 Czech Republic 🇨🇿 Slovakia 🇸🇰 Hungary 🇭🇺 Turkey 🇹🇷 We've been seeing many global consumer brands testing out at-scale live stream sponsorships in a pilot market, and then scaling up the budgets across various markets, brands, product lines. 📈 🌐 It's a great testament to how effective reaching your target audience through the authentic voice of content creators can be, particularly live, with a variety of format that viewers actually don't mind, and, dare I say, even enjoy. 🚀😉

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  • LIVAD Technologies reposted this

    View profile for Arda Genç, graphic

    Co-Founder & CEO at LIVAD Technologies

    Did you know about Games (Beta) by LIVAD Technologies? 🎮 In addition to monetizing their live streams via sponsorships from top brands and fan tips that trigger engaging on-screen overlays, streamers can also engage their viewers by playing interactive live stream games with them, rewarding the winner(s) through a streamlined process. 🤩 Brands like Spotify 🎙 , Burger King 🍔 , L'Oréal 💄 , and Penti 👙 have already used the Games format to engage their target audience in fun and exciting ways, strengthening ties and forming a deeper bond with the gaming community. ✅ Beta launch: 👨💻 429 Streamers 🎮 41K Game Sessions 👀 1.7M Session Views 📈 27.8K Hours Watched Currently, we have 3 games available: ❓ Trivia 🏁 Find the Flag 🎴 Reverse Taboo The idea is to evolve the product into a 🎮 games marketplace 🎮 with games not only from the LIVAD Technologies team but also from streamers, fans, and developers with a passion for gaming / live streaming / digital entertainment . What game should we launch next? 😍

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  • LIVAD Technologies reposted this

    View organization page for IAB, graphic

    117,381 followers

    Just Released: IAB Creative Guidelines and Best Practices in Advertising in Gaming! 🎮 The guidelines include best practices for #games advertising to further enable marketers to tap into the power of this channel, as well as essential guidelines around creative to ensure effective advertising across various gaming platforms. Download the full document now: https://bit.ly/43AWQYV #Gaming #ImmersiveMedia

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  • View organization page for LIVAD Technologies, graphic

    3,000 followers

    IAB Unveils "Creative Guidelines and Best Practices in Advertising in Gaming" 👀 🚀

    View profile for Arda Genç, graphic

    Co-Founder & CEO at LIVAD Technologies

    I loved the opportunity to contribute to the "Creative Guidelines and Best Practices in Advertising in Gaming" alongside many passionate gaming & advertising industry veterans and thought leaders. 🎮 🌎 The massive opportunity that Advertising in Gaming represents now being a consensus among media buyers, this guide will give brands and agencies more confidence to buy media in gaming and gaming-adjacent environments by shedding light on the best practices and creative considerations, while aligning all industry stakeholders through a shared terminology. 📈 As LIVAD Technologies, we are proud to put "interactive live stream overlays" on the map as a universally recognized and accepted format, paving the way for higher adoption rates of these highly engaging and effective units among media buyers and a better understanding of what works well in this medium among agencies and creative professionals. 💡 I highly recommend anyone working in the gaming & advertising industry to read the guide. 📖 Special thanks to the IAB for the initiative and Derek J. Smith for coordinating the group and brilliantly leading the project. 🙏 🤩 "Creative Guidelines and Best Practices in Advertising in Gaming is a guideline for best practices for games advertising to further enable advertisers to tap into the power of this channel. The initiative introduces essential guidelines around creative in games advertising to ensure effective and respectful advertising across various gaming platforms." Link to guide in the comments 👇

  • LIVAD Technologies reposted this

    View profile for Arda Genç, graphic

    Co-Founder & CEO at LIVAD Technologies

    🚀 Thanks to LIVAD Technologies’ proprietary Computer Vision algorithms, brands have the ability to show up during key in-game moments, creating inside jokes and positive associations among hyper-engaged live streaming communities. 🍫 Here is a snippet from our campaign with Şölen, leveraging the mechanism across FIFA, Valorant, and League of Legends. 🌎 This bridges the gap between online live streaming and traditional sports sponsorships, enabling brands to own meaningful moments and create deeper ties and associations with gaming while reaching passionate communities.

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