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Articles by Jeff
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Connecting Lean UX, Sense & Respond, and OKRs: A Customer-Centric Journey
Connecting Lean UX, Sense & Respond, and OKRs: A Customer-Centric Journey
By Jeff Gothelf
Activity
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Checking out the newest book from Jeff Gothelf and Joshua Seiden on OKRs.
Checking out the newest book from Jeff Gothelf and Joshua Seiden on OKRs.
Liked by Jeff Gothelf
Publications
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Forever Employable: How to stop looking for work and let your next job find you
Gothelf.co
After spending the first 10 years of his career climbing the corporate ladder, Jeff Gothelf decided to change his approach to staying employed. Instead of looking for jobs, they would find him. Jeff spent the next 15 years building his personal brand to become a recognized expert, consultant, author and public speaker. In this highly tactical, practical book, Jeff Gothelf shares the tips, tricks, techniques and learnings that helped him become Forever Employable. Using the timeline from his own…
After spending the first 10 years of his career climbing the corporate ladder, Jeff Gothelf decided to change his approach to staying employed. Instead of looking for jobs, they would find him. Jeff spent the next 15 years building his personal brand to become a recognized expert, consultant, author and public speaker. In this highly tactical, practical book, Jeff Gothelf shares the tips, tricks, techniques and learnings that helped him become Forever Employable. Using the timeline from his own career and anecdotes, stories and case studies from other successful recognized experts Jeff provides a step-by-step guide to building a foundation based on your current expertise ensuring that no matter what happens in your industry you'll remain Forever Employable. This handy guide to your career and professional development shows you how to create your own content, use it to build your expertise and credentials and then scale it to build a continuous stream of income, interaction and community. As organizations seek to reduce costs, automate tasks and increase efficiency, how do you ensure you don't end up outside of those plans? Forever Employable shows you how so that you're always ready for the next step in your career. Reduce your stress, build your community, monetize your platform -- that's being Forever Employable.
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Working Backwards: A New Version Of Amazon’s “Press Release” Approach To Plan Customer-Centric Projects
The Digital Project Manager
But what if we could reduce the risk of these launches early, at the very beginning of a new project?
What if we could reduce the risk of failure by first thinking through the challenges we might face, the ways we might overcome them, the customer needs we need to satisfy, how we might satisfy them and what success might look like if we accomplish all of that?
Well, we can. -
Bring Product Thinking to Non-Product Teams
Harvard Business Review
At its most basic definition, a product is the way an organization delivers and captures value. For teams doing daily product work, it can feel relatively easy to define the words product and customer. Whether it’s a jet engine, an insurance policy, an online banking app, or mobile phone service there is an end customer who purchases and uses that product (athough, occasionally, it’s a different person). A product team will work hard to get to know that customer and how the organization’s…
At its most basic definition, a product is the way an organization delivers and captures value. For teams doing daily product work, it can feel relatively easy to define the words product and customer. Whether it’s a jet engine, an insurance policy, an online banking app, or mobile phone service there is an end customer who purchases and uses that product (athough, occasionally, it’s a different person). A product team will work hard to get to know that customer and how the organization’s products and services can be continuously improved to make them more successful.
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Lean vs Agile vs Design Thinking: What You Really Need to Know to Build High-Performing Digital Product Teams
Sense & Respond Press
As companies evolve to adopt, integrate, and leverage software as the defining element of their success in the 21st century, a rash of processes and methodologies are vying for their product teams' attention. In the worst of cases, each discipline on these teams -- product management, design, and software engineering -- learns a different model. This short, tactical book reconciles the perceived differences in Lean Startup, Design Thinking, and Agile software development by focusing not on…
As companies evolve to adopt, integrate, and leverage software as the defining element of their success in the 21st century, a rash of processes and methodologies are vying for their product teams' attention. In the worst of cases, each discipline on these teams -- product management, design, and software engineering -- learns a different model. This short, tactical book reconciles the perceived differences in Lean Startup, Design Thinking, and Agile software development by focusing not on rituals and practices but on the values that underpin all three methods. Written by Jeff Gothelf, the co-author of the award-winning Lean UX and Sense & Respond, the tactics in this book draw on Jeff’s years of practice as a team leader and coach in companies ranging from small high-growth startups to large enterprises. Whether you’re a product manager, software engineer, designer, or team leader, you’ll find practical tools in this book immediately applicable to your team’s daily methods.
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Sense & Respond: How Successful Organizations Listen to Customers and Create New Products Continuously
Harvard Business Review Publishing
We’re in the midst of a revolution. Quantum leaps in technology are enabling organizations to observe and measure people’s behavior in real time, communicate internally at extraordinary speed, and innovate continuously. These new, software-driven technologies are transforming the way companies interact with their customers, employees, and other stakeholders.
This is no mere tech issue. The transformation requires a complete rethinking of the way we organize and manage work. And, as…We’re in the midst of a revolution. Quantum leaps in technology are enabling organizations to observe and measure people’s behavior in real time, communicate internally at extraordinary speed, and innovate continuously. These new, software-driven technologies are transforming the way companies interact with their customers, employees, and other stakeholders.
This is no mere tech issue. The transformation requires a complete rethinking of the way we organize and manage work. And, as software becomes ever more integrated into every product and service, making this big shift is quickly becoming the key operational challenge for businesses of all kinds. We need a management model that doesn’t merely account for, but actually embraces, continuous change. Yet the truth is, most organizations continue to rely on outmoded, industrial-era operational models. They structure their teams, manage their people, and evolve their organizational cultures the way they always have.
Now, organizations are emerging, and thriving, based on their capacity to sense and respond instantly to customer and employee behaviors. In Sense and Respond, Jeff Gothelf and Josh Seiden, leading tech experts and founders of the global Lean UX movement, vividly show how these companies operate, highlighting the new mindset and skills needed to lead and manage them—and to continuously innovate within them.
In illuminating and instructive business examples, you’ll see organizations with distinctively new operating principles: shifting from managing outputs to what the authors call “outcome-focused management”; forming self-guided teams that can read and react to a fast-changing environment; creating a learning-all-the-time culture that can understand and respond to new customer behaviors and the data they generate; and finally, developing in everyone at the company the new universal skills of customer listening, assessment, and response. -
Podcasts, videos and webinars (various)
Various
An ongoing list of podcasts, videos and webinars I've done with other hosts as a guest. Check them all out.
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Scaling Lean
Mind the Product
Coach, lean advocate and author Jeff Gothelf talked about scaling Lean principles at this year’s London #mtpcon. Lean methodologies work well for a single team observes Gothelf: “A lean startup reduces risk by regular and continuous experimentation. When you take the concept of lean and combine it with agile you start to build a practice of continuous learning, and at the core of continuous learning is experimentation and humility. For lean and agile thinking to work we need to have a humble…
Coach, lean advocate and author Jeff Gothelf talked about scaling Lean principles at this year’s London #mtpcon. Lean methodologies work well for a single team observes Gothelf: “A lean startup reduces risk by regular and continuous experimentation. When you take the concept of lean and combine it with agile you start to build a practice of continuous learning, and at the core of continuous learning is experimentation and humility. For lean and agile thinking to work we need to have a humble mindset… we work in software, which is complex and unpredictable, and it requires the organization from the top down to embrace a position of humility.”
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Lean UX: Applying Lean Principles to Improve User Experience
O'Reillly
The Lean UX approach to interaction design is tailor-made for today’s web-driven reality. In this insightful book, leading advocates Jeff Gothelf and Josh Seiden teach you valuable Lean UX principles, tactics, and techniques from the ground up—how to rapidly experiment with design ideas, validate them with real users, and continually adjust your design based on what you learn.
Lean UX received the 2013 Jolt Award from Dr. Dobb's Journal as the best book of the year. The publication's…The Lean UX approach to interaction design is tailor-made for today’s web-driven reality. In this insightful book, leading advocates Jeff Gothelf and Josh Seiden teach you valuable Lean UX principles, tactics, and techniques from the ground up—how to rapidly experiment with design ideas, validate them with real users, and continually adjust your design based on what you learn.
Lean UX received the 2013 Jolt Award from Dr. Dobb's Journal as the best book of the year. The publication's panel of judges chose five notable books, published during a 12-month period ending June 30, that every serious programmer should read.Other authorsSee publication -
Agile NYC Podcast: Episode 18
Agile NYC
Jochen (Joe) Krebs speaks with the Connections agile team at TheLadders about how we actively worked together (Product, UX, & Technology) to deliver high-quality software and had fun at it.
Other authorsSee publication
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Hebrew
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English
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Recommendations received
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Join now to viewMore activity by Jeff
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10 out of 10 cats agree…it’s a good book. 😻
10 out of 10 cats agree…it’s a good book. 😻
Liked by Jeff Gothelf
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Is Agile Over?⌛️ Even as a passionate 15-year Agilist I have to admit that I’ve pondered if Agile is over. I recently came across an intriguing…
Is Agile Over?⌛️ Even as a passionate 15-year Agilist I have to admit that I’ve pondered if Agile is over. I recently came across an intriguing…
Liked by Jeff Gothelf
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If we had to break it down, this is what writing your OKRs looks like. As you can see, it’s not just gathering your team and picking any old goals…
If we had to break it down, this is what writing your OKRs looks like. As you can see, it’s not just gathering your team and picking any old goals…
Liked by Jeff Gothelf
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How do you set meaningful customer-centric OKRs? I’ve worked with Jeff Gothelf and Joshua Seiden for many years, on numerous assignments helping…
How do you set meaningful customer-centric OKRs? I’ve worked with Jeff Gothelf and Joshua Seiden for many years, on numerous assignments helping…
Liked by Jeff Gothelf
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If we had to break it down, this is what writing your OKRs looks like. As you can see, it’s not just gathering your team and picking any old goals…
If we had to break it down, this is what writing your OKRs looks like. As you can see, it’s not just gathering your team and picking any old goals…
Shared by Jeff Gothelf
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10 out of 10 cats agree…it’s a good book. 😻
10 out of 10 cats agree…it’s a good book. 😻
Shared by Jeff Gothelf
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