Community Outreach Manager

Company Description

Borland Groover is one of Florida’s leading gastroenterology providers. Founded in 1947, our mission is to provide exceptional care and improve the lives of our patients. We value ourselves on delivering quality care (quality), doing the right thing (accountability), caring for our patients (compassion), and taking care of our employees (collaboration). If you love the vision of Borland Groover and find your values aligning with ours, apply to join our team!

POSITION SUMMARY:

We are seeking an experienced and strategic-minded individual to join our team as a Physician Liaison Manager with Event Planning and Oversight of Outsourced Marketing responsibilities. In this role, you will be responsible for managing physician relations, coordinating events, and overseeing outsourced marketing initiatives to promote our healthcare services effectively. The ideal candidate will possess strong leadership skills, exceptional organizational abilities, and a proven track record in physician engagement, event planning, and marketing management.

KEY RESPONSIBILITIES:

• Physician Liaison Management:
• Lead and manage the physician liaison team, providing guidance, support, and direction to ensure effective physician engagement and relationship-building efforts.
• Develop and implement strategies to establish and strengthen relationships with physicians, medical practices, and healthcare providers within the community.
• Serve as a key point of contact for physicians, addressing their inquiries, concerns, and needs in a timely and professional manner.
• Conduct regular visits to physician offices and healthcare facilities to promote our services, distribute educational materials, and gather feedback.
• Collaborate with internal teams to identify opportunities for partnership and collaboration with physicians to enhance patient care and satisfaction.
• Event Planning and Coordination:
• Plan, coordinate, and oversee various events, including seminars, workshops, conferences, networking events, and community outreach programs.
• Manage all aspects of event logistics, including venue selection, catering, audiovisual equipment, signage, and attendee registration.
• Develop comprehensive event timelines, budgets, and marketing plans to ensure successful execution and maximum attendance.
• Coordinate with internal and external stakeholders, including speakers, sponsors, vendors, and exhibitors, to align event objectives and deliverables.
• Evaluate event effectiveness through post-event surveys, attendee feedback, and key performance indicators to inform future event planning efforts.
• Oversight of Outsourced Marketing:
• Collaborate with external marketing agencies or vendors to develop and implement marketing strategies and campaigns to promote our healthcare services.
• Provide guidance and direction to outsourced marketing partners, ensuring alignment with organizational goals and objectives.
• Monitor and evaluate the performance of outsourced marketing initiatives, including digital marketing campaigns, advertising efforts, and promotional activities.
• Review marketing materials and content produced by external partners to ensure accuracy, consistency, and compliance with branding guidelines.
• Serve as the primary liaison between the organization and outsourced marketing partners, facilitating communication and managing expectations.
  
  
  

QUALIFICATIONS:

• Bachelor's degree in healthcare administration, business, marketing, or related field. Advanced degree or relevant certifications are a plus.
• Minimum of 3-5 years of experience in physician relations, event planning, marketing management, or related fields, with at least 2 years in a leadership or managerial role.
• Strong leadership and management skills, with the ability to inspire and motivate team members to achieve goals and objectives.
• Exceptional organizational and project management abilities, with a keen attention to detail and the ability to manage multiple priorities effectively.
• Excellent communication skills, both written and verbal, with the ability to communicate effectively with internal and external stakeholders.
• Proficiency in event planning software, Microsoft Office Suite, and digital marketing tools/platforms.
• Creative problem-solving skills and a proactive, results-oriented mindset.
• Flexibility to travel locally and attend evening or weekend events as needed.
  
  
  

This position offers a unique opportunity to lead and manage a multifaceted team responsible for physician engagement, event planning, and marketing initiatives within a dynamic healthcare environment. If you are a strategic thinker with a passion for healthcare and a drive to deliver results, we encourage you to apply for this exciting role.

Benefits (full-time Employees)

• Health Insurance
• Dental Insurance
• Vision Insurance
• 401K Retirement Plan
• Life Insurance
• Short- and Long-term disability
• Profit Sharing
• Supplemental Insurance
• Education and Tuition Reimbursement funding
• Initial Uniform Allowance
• Employee Assistance Program (EAP)
• Paid Time Off (PTO)
• Volunteer Time Off (VTO)
• Paid Holidays
  
  
  

IMPORTANT NOTE

The above statements are intended to describe the general nature and level of work being performed. They are not intended to be an exhaustive list of duties, responsibilities, and skills. Borland Groover is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. We thank all applicants for their interest; however, only those selected for an interview will be contacted.