Director, Marketing Events

At Imply, we are on a mission to help developers become the new heroes of analytics. Our unique database, built from Apache Druid, enables them to develop the next generation of analytics applications. With Imply, developers can build without constraints as our database lets them create interactive data experiences on streaming and batch data with limitless scale and at the best economics.

Backed by leading investors including a16z and Bessemer Venture Partners, Imply is on a fast growth trajectory - disrupting the $100B database market - with customers including Pepsi, Zillow, Atlassian and more. Come join our team of disruptors, pioneers, and innovators!

The Role:

The ideal candidate will lead the global function, focusing on strategic planning, execution, and optimization of all marketing events, including trade shows, conferences, and customer events. This role requires strong leadership, organizational skills, creativity, and a deep understanding of the role events play in driving brand awareness, lead generation, and customer engagement.

In addition to managing the global field Marketing function, we are looking for a marketing and events Director to support the growth efforts in our rapidly growing APAC and EMEA markets, driving strategy, execution, and measurable impact of all global marketing programs. You will work closely with the APAC and EMEA GTM teams and the marketing team in HQ, located in the San Francisco Bay Area.

Responsibilities:

• Strategic Event Planning: Develop and implement a comprehensive events strategy that aligns with Imply's marketing and business objectives. This includes identifying key events, setting goals, and defining success metrics. Provide opportunities to educate, engage, and inspire our community, customers, prospects, and partners
• Event Execution: Lead the planning and execution of all events, ensuring they are delivered on time, within budget, and with high-quality outcomes. This includes coordinating with internal teams, external vendors, and event organizers.
• Team Management: Lead and mentor the events team, providing guidance and support to ensure successful event execution. Foster a collaborative and results-oriented work environment in alignment with our core values.
• Vendor Management: Manage relationships with external vendors, including event production companies, designers, and suppliers. Negotiate contracts and ensure quality and cost-effectiveness.
• Budget Management: Develop and manage the events budget, ensuring proper allocation of resources and cost control.
• Marketing & GTM Integration: Collaborate with other marketing teams and sales leadership (content, digital, PR, etc.) to ensure events are effectively promoted and integrated into broader marketing campaigns.
• Analytics and Responsibilities:rting: Establish KPIs for events and track performance against these metrics. Prepare regular reports for senior management, highlighting key insights and recommendations for improvement.
• Customer Engagement: Ensure events provide valuable experiences for attendees and drive customer engagement. Collect feedback from attendees and use it to enhance future events.
• Customer Advocacy: Engage and build relationships with customers and help identify customer advocates for case studies and speaking opportunities.
• Innovation and Creativity: Stay up-to-date with industry trends and bring innovative ideas to enhance the impact and reach of events.

Requirements:

• 8+ years of experience in B2B tech marketing, ideally in enterprise software / infrastructure organizations; with at least 3 years of leadership experience
• Proven track record of successfully managing large-scale events, including conferences.
• Excellent communicator -Comfortable presenting to all levels, including executives
• Strong collaborator. Experience in working with internal and external stakeholders across the globe
• Experience in working with Marketo, Salesforce, and event management tools
• Strong project manager with hands-on experience in budget management

Bonus Points:

• Experience working at a startup or ultra high-growth organization
• Experience with open source software communities
• Experience with data and/or analytics platforms

What we offer:

• PTO
• Private Medical Insurance
• Dental Insurance
• Life Insurance
• Income Protection
• Employee Assistance Programme
• Pension

Don’t meet every single requirement? Studies have shown that certain minority groups are less likely to apply to jobs unless they meet every qualification. At Imply, we are dedicated to building a diverse, inclusive and authentic workplace. If you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyways. You may be just the right candidate for this or for other roles in the future.

Imply is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, color, gender identity or expression, marital status, national origin, disability, protected veteran status, race, religion, pregnancy, sexual orientation, or any other characteristic protected by applicable laws, regulations and ordinances.

Please note, applications and candidate submissions are subject to our privacy policy and, for California residents, the CCPA terms available at https://imply.io/privacy.

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