Gray Television

DIRECTOR OF SALES - WKYT

Gray Television Lexington, KY

About Gray Television:

Gray Television is a leading media company that owns and operates high-quality stations in 113 television markets that collectively reach 36 percent of US television households.

We constantly strive for excellence. Through upgrading to the latest technology and seeking new ways to stay on top in our markets, we focus on training and development of the best and brightest employees in the business.

About WKYT:

WKYT-TV is home to the CBS and CW affiliates in beautiful Lexington, KY. The station sits amongst picturesque horse farms in the Thoroughbred Capital of the World.

The Lexington DMA provides a competitive news environment and WKYT has emerged as the news leader, producing over 10.5 hours of news per day. Our team of award-winning professionals thrive in a fast-paced, yet fun, environment.

Lexington is home to a thriving downtown scene, phenomenal restaurants and breweries, and, of course, Keeneland Race Course, the most beautiful horse track you'll ever visit. For outdoor enthusiasts, Red River Gorge and the Appalachian Mountains are calling your name. And in the summers, Lake Cumberland is just a short drive south to get your boating fix.

Lexington is home the University of Kentucky, where basketball is a way of life! Once you see a game at historic Rupp Arena, your life will never be the same!

Job Summary/Description:

If you are prepared to lead the most experienced sales team in the region – a team that values your unique qualities and skill sets, with solutions no other media company can deliver – this opportunity is for you. We are looking for a dynamic and proven leader who can inspire and coach a well-seasoned sales team. You will be responsible for developing sales strategies that deliver powerful solutions to our clients with a full suite of media products. New Business development for each of our broadcast properties – WKYT, CW Lexington, MeTV, plus our digital media platforms – will be a priority. The bar is high, but you will not do it all by yourself, you will have the support of Gray Media backing you up. We have all the tools, and all the resources to ensure your success.

Our next Director of Sales must bring a proven history of growing revenue for both legacy broadcast and digital products on multiple platforms. In partnership with the General Manager, the Director of Sales will set the tone for all aspects of local, national, and digital sales initiatives while inspiring our team to achieve their personal and professional objectives. This job requires an entrepreneurial mindset, a competitive spirit, and a passion for creating solutions for our customers using the power of our media assets.

The Director of Sales oversees all aspects of the Sales Department, including staff management, maximizing inventory management, revenue goal setting and achievement, and budgeting.

Duties/Responsibilities include, but are not limited to:

  • Provides leadership for the sales team
  • Makes decisions regarding hiring, evaluation, promotion, and termination of employees
  • Develops and executes sales strategies that result in exceeding revenue targets in local, national, digital, and non-traditional revenue
  • Drives new business development
  • Manages inventory and revenue forecasting
  • Manages recruitment and development of talented sales professionals
  • Prepares budgets and approves budget expenditures
  • Resolves customer complaints regarding sales and service
  • Plans and directs staffing, training, and performance evaluations to develop and control sales and service programs
  • Determines inventory, pricing, and discount rates
  • Creates and reviews operational records and reports to project sales and determines profitability
  • Directs the Accounts Receivable efforts of the Sales Department
  • Performs other duties as assigned

Qualifications/Requirements:

  • Bachelor’s degree in Marketing, Advertising, or Mass Communications, or a related field, or an equivalent combination of education and work-related experience
  • Excellent communication skills, both oral and written
  • Minimum five years experience in media sales
  • Valid driver’s license with an acceptable driving record

If you feel you’re qualified and want to work with a great group of people go to https://gray.tv/careers#currentopenings, you may type in the job title, station call letters, or click on "apply now", upload your resume, cover letter, and references

(Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal)

WKYT-TV/Gray Television, Inc. is a drug-free company

Additional Info:

Gray Television provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. In addition to federal law requirements, Gray Television complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

Gray Television expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Gray’s employees to perform their job duties may result in discipline up to and including discharge.

Gray Television encourages all new employees to be fully vaccinated against the coronavirus virus before the first workday.
  • Seniority level

    Director
  • Employment type

    Full-time
  • Job function

    Sales and Business Development
  • Industries

    Broadcast Media Production and Distribution

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