Primecare Home Care Services, Inc

Health Coach Marketer

Are you an empathetic and charismatic individual who excels at building meaningful relationships? Do you thrive in a dynamic environment where your passion for helping others can shine? If so, we want you to join our team at Primecare Home Care Services as a Health Coach Marketer!

About Us:

At Primecare Home Care Services, we believe in delivering exceptional care with integrity, passion, and love. As a licensed Private Home Care provider, we offer a wide range of services, including Skilled Nursing, Personal Care Services, Companionship, and Structured Family Caregiving. Our commitment to providing the highest quality care is at the forefront of everything we do. At Primecare Home Care Services, we prioritize CARE. Our culture is shaped by our core values, which include being caring, reliable, honest, punctual, and professional. We believe in fostering an environment where compassion and dedication are valued and rewarded. We strive to create a supportive and collaborative atmosphere for our team members, promoting personal growth and professional development.

Position Summary:

Reporting to the Sales Manager, you will use your sales and marketing skills to identify, attract, and engage qualified clients for our Structured Family Caregiving Program and Traditional Home care. Building relationships with local hospitals, clinics, and senior living facilities.

Key Responsibilities:

Engage and Motivate: Use your excellent communication skills to engage, motivate, coach, and educate caregivers via phone and digital technology.

Assess and Empower: Assess caregiver and care recipient needs, coach and empower caregivers to develop and achieve goals.

Track and Manage: Track and manage program referrals/participation to support state and company growth, supplying program-specific information as needed.

Research and Recruit: Research opportunities for referral to external support and services. Actively recruit new Structured Family Caregiving (SFC) members and create brand presence throughout your assigned area.

Communicate and Cultivate: Communicate with key referral sources, case managers, physician offices, and hospitals to spread the word about SFC and service their members. Foster and nurture relationships with new referral sources to expand the network.

Proactive Marketing: Allocate a minimum of four days a week for active marketing efforts. Demonstrate proficiency and confidence in cold calling potential clients.

Document and Report: Document and report on coaching activity with a focus on quality and outcomes; make recommendations as appropriate. Escalate issues when necessary to the coaching manager as it pertains to consumer changes in status.

Identify Prospects: Proactively identify and cultivate a minimum of five new prospects every week.

What We're Looking For:

  • 2 years’ experience in case management, experience working with elderly and disabled.
  • Exceptional active listening and communication skills with strong empathy
  • Tech savvy with comfort using (and teaching others to use) mobile apps.
  • Ability to multitask in a multi system environment; proficiency with Microsoft Office required; case.
  • Thrives in a fast-paced, start-up environment.


What Would Set You Apart:

  • Healthcare sales or marketing experience. Prior experience in hospice or healthcare direct marketing is a plus.
  • Bachelor's degree in a related discipline or equivalent work experience in Social Work or Behavioral Health.
  • Experience working with consumers in a home-based setting.
  • Bilingual is a plus.


* Compensation includes base salary plus a generous commission structure and bonus eligibility

Flexible work from home options available.

This agency is independently owned and operated. Your application will go directly to the agency, and all hiring decisions will be made by the management of this agency. All inquiries about employment at this agency should be made directly to the agency location, and not to Home Care Evolution Corporate.
  • Seniority level

    Entry level
  • Employment type

    Full-time
  • Job function

    Health Care Provider
  • Industries

    Home Health Care Services

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