Location: Remote (Travel to Sisters, OR as necessary)
Type: Full-Time
Are you an experienced marketing manager looking to use your skills to better the world? If so, we have a unique opportunity for you.
Who You Are
You are a world-class marketer ready to work with a team on a mission to make a difference. With a proven track record in digital marketing, you’re seeking a role that is both dynamic and fulfilling. You thrive working independently and collaboratively, bringing creativity and strategic thinking to everything you do.
You will work remotely but are willing to travel to our exclusive retreat center in Sisters, OR as necessary (most likely every other month or quarterly).
Whatever your background, if you’re looking for the security of payroll while being treated like an intrapreneur, this might be the perfect job for you.
Who We Are
We are The Powerful Man, a men’s coaching company dedicated to helping married businessmen save their marriages, families, and themselves. We transform lives daily and treat our team like family, living by our core values:
Laugh It Out: We enjoy the journey and laugh at ourselves along the way.
Live It Out: We live the message before speaking the message!
Call It Out: We call out the gaps and the greatness we see in ourselves and in others.
Sort It Out: We drive it home.
Your Top Priorities
Team Leadership: Build, grow, and lead a high-performing marketing team.
Project Management: Oversee the completion of all marketing-related projects and initiatives..
Market Research: Regularly conduct market research to keep the company updated with trends.
Marketing Calendar: Take ownership of the marketing and promotional calendar.
Campaign Evaluation: Evaluate the effectiveness of various campaigns and projects.
Job Responsibilities
Regularly meet with the former CMO and owner to discuss strategy and then implement the agreed-upon strategy.
Run all marketing meetings based on the EOS model.
Project and team management within marketing, overseeing the completion of all projects and tasks.
Work with the team to find solutions to issues.
Own and manage a marketing/promotional calendar.
Manage internal marketing.
Manage budget, forecasting, and campaign optimization (pre and post-buy analysis).
Conduct market research and analyze demographics, media usage, psychographics, and buying patterns to define the target audience and campaign requirements.
Develop advertising strategies and campaigns to most effectively reach the desired audience.
Coordinate and oversee the development and launch of campaigns.
Manage budgets and monitor campaign costs and ROI metrics.
Track and present campaign data such as views, click-through rates, engagements, and customer conversion rates.
Monitor audience and media trends, practices, and new technologies.
Manage an outsourced or in-house team.
Stay updated on best practices in both the coaching and marketing industries.
Ability to work both remotely and in person with a team.
Job Requirements to Be Successful
Experience: Managing a marketing team and a minimum of 4 years of digital marketing experience.
Digital Ads: Proven experience in managing digital ads across multiple platforms (Google Ads certified, YouTube Ads, Facebook/IG Ads, LinkedIn, and TikTok ad experience a plus).
HubSpot: Working knowledge of HubSpot.
A/B Testing: Experience with A/B testing, list management, segmentation, personalization, growth/acquisition, re-engagement/win-back campaigns, campaign, and customer journeys.
Skills: Firm understanding of analytics and tracking/reporting.
Attributes: Desire to work in a collaborative, dynamic, flexible, and team-oriented environment while managing one’s own time and responsibilities effectively.
Commitment: This is a full-time job, so no side hustles are accepted.
Language: Native English speaker.
Compensation
Pay: Based on experience.
Benefits: Travel and growth opportunities.
Employment type
Full-time
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