Betches Media’s Post

Different markets across the country will be reached more effectively in different ways. Knowing how the market can best be reached by either print, online, or other media's is crucial in putting together a well rounded campaign for the client. #communityprint #newspapers #localedge

An important episode from Uncensored CMO featuring Simon Cook on making the case for #creativity in business, and what you can expect this year from Cannes Lions International Festival of Creativity 🦁 As always, love your #podcast Jon Evans! #creativeeffectiveness #commerce #creativedata #businesstransformation #canneslions2024

Exciting podcast episode with Michael!

Episode 7 of Local Edge is here https://bit.ly/3sNPBOY, and we're delving deep into the world of #digitaladvertising with Jeff Beardsworth, CEO of AdCanada Media Inc.! Discover how market nuances can elevate your outreach strategy in this insightful discussion. Watch the full episode: https://bit.ly/3sNPBOY #smallcommunities

Watch this review of a great #humanisethenumbers #podcast with Katie Hawking FMAAT of Dext. Katie discusses the importance of relationship building, of not being fearful of the change that new technology will bring to your firm, of the need for greater diversity within your team and the importance of a core purpose linked to your vision and values, whether that be a business or a personal vision. This is a great discussion - watch the short video here https://lnkd.in/dXm78T3V and click on the link below to listen to the full podcast: https://lnkd.in/dksJmx44 #clientrelationships #technology #vision #values #purpose #corepurpose #businessvision #personalvision #accountants #accounting #change #embracechange #newtechnology Paul Shrimpling #dext

Are you ready to unlock the secrets behind a staggering $100M enterprise value? Dive into the world of M&A with Erik Huberman, founder of Hawke Media, on my latest podcast! https://lnkd.in/eWjFANH9 Discover Erik Huberman's remarkable journey in the M&A sphere. Starting from the ground up, he transformed Hawke Media into a powerhouse, guided by unique insights and a distinctive approach influenced by his wife's expertise in private equity. Imagine applying Erik's methodologies to your own ventures. His story is not just an inspiring tale but a practical guide. It embodies the principles of clarity, simplicity, and understanding human dynamics – crucial elements that can catapult your business growth through strategic M&A. Don't miss out on this invaluable opportunity. Listen to the podcast now and start applying these transformative M&A strategies to elevate your business to unprecedented heights! #mergersandacquisitions #growthhacking #businessacquisition #agencygrowth

What a FUN and informative Podcast with Mike Carl of the Bridge Tavern and Grill!! Check out this episode of "CEO's You Should Know" ... then go get a SMASH Burger with Onion Rings!! #CEOsYouShouldKnow #wheelingchamber #bridgetavernandgrill #lifelonglearning https://lnkd.in/eTE3n_pE

Why do we keep torturing ourselves with annoying ads? This My Mint commercial keeps popping up in my YouTube feed, so we decided to analyze it as a team and discuss if there’s any merit to catchy, ear-worm-y jingles in this clip from the latest episode of Smash or Pass on That Ad. Conclusion: If you’re trying to reach a mass audience, being irritatingly memorable isn’t such a bad thing. But if you’re trying to build credibility, you want to be memorable because you actually have something insightful to say. Watch the full episode here: https://lnkd.in/giKk3c-B

Remember when we realized we weren't merely businesses, but media companies? In this Podcast show called More 2 Media, I have tackled an undeniable power and beauty in unveiling our clients' thoughts and desires through SEO. And, this newfound knowledge prepares us to make strides in our marketing quests, fully armed with insights and inspiration. So, let's cherish our victories and lessons learned as we continue onward #SEO #MediaCompanies https://lnkd.in/gY6MvdKK

I’m sure like me, many of you were fascinated to see this morning’s news that ESPN will be launching ESPN Bet following a new agreement with PENN Entertainment.   On the face of it, the opportunity for ESPN is huge, given their vast reach includes around 90% of the current and future betting audience. However, against the backdrop of DraftKings and FanDuel’s prominence in the US market, it will be very interesting to see how they go about convincing users to switch their loyalties.   Marketing excellence and incentives alone will not be enough to convince users to make the switch. The reality is that ESPN Bet will need to become a world-class online sportsbook in its own right, something which is no mean feat to accomplish. This will also need to go hand-in-hand with quality investment on both ESPN Media and ESPN Bet sides to facilitate truly seamless integration.   The risky scenario for ESPN is that if the venture does not gain the necessary traction quickly, the necessary investment will not occur and shareholders and management will lose faith, which will lead towards another loss in the sports betting and sports media convergence race. Success will require huge patience and a willingness to play the long game, something we have seen from the likes of Sky Bet in the past, in order to demand a significant market share.   With the topic of convergence one of the hottest in the industry right now, I can’t wait to take a deep dive alongside our friends at Unofficial Partner next month, at our very own live podcast event. Keep your eyes peeled here and on the LiveScore Group page for more information about this special event and to purchase tickets, follow the link below:    https://lnkd.in/dTFFGG-S   #ESPN #ESPNBet #PENNEntertainment #Convergence #LiveScoreGroup