Brooke (Grubb) Miles’ Post

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Teaching You to Outshine Your Competitors on LinkedIn® 🌟 Customized, One-on-One Training & Strategy for Small B2B Businesses | Build a LinkedIn® Presence That Gets Results 𝙖𝙣𝙙 𝙔𝙤𝙪 𝘾𝙖𝙣 𝙁𝙚𝙚𝙡 𝙋𝙧𝙤𝙪𝙙 𝙊𝙛!

Do you write your LinkedIn posts with accessibility in mind? That includes: ✅ Using special characters (&, #, etc.) only in moderation. ✅ Avoiding ALL CAPS. Not only does it sound like screaming, but capital letters are all the same height and are harder to differentiate. (Note: A word or two in ALL CAPS is okay. But not a whole string of text.) This article talks about a whole lot more than accessibility – feel free to check it out! #contentmarketing #writingtips #brandidentity

10 advanced social media copywriting best practices

10 advanced social media copywriting best practices

sproutsocial.com

Michael Marrer

B2B Fractional Writer. Award-Winning Journalist. Primarily a Long-Form Copywriter But Can Be Short & Succinct When Needed. ➥ Guaranteed 100% Human-Generated Content. ➥ AI? "Never Had It. Never Will." (per the 7Up slogan)

1mo

1) I never use the hash symbol, because LinkedIn automatically assumes that what follows it is a hashtag. So where I might usually use it, I have to use "No." As in "On Slide No. 3, ..." 2) About the only time I use an ampersand is when I'm right up to the character limit for a post or comment, and after honest reviewing and editing cannot change anything more, so I use it to replace the word "and" between two items. 3) I only occasionally put a word in all caps for emphasis. It's easier than getting the unicode equivalent of a bold font. And since unicode is basically an image and not text, that doesn't make it accessible either.

Keshan Beckett-Edwards

Student at Barking & Dagenham College

1mo

Great points, Brooke (Grubb) Miles! Accessibility in LinkedIn posts is crucial for ensuring everyone can engage with our content. In addition to your tips: ✅ Consider using camel case for hashtags (e.g., #AccessibilityMatters) to improve readability. ✅ Provide alt text for images to describe their content for screen readers. It's all about creating an inclusive digital environment where everyone feels welcome. Thanks for highlighting these important considerations! I look forward to reading the article for more insights."

Edin Basic

Serial Founder exited to a market leader ⪢ Now I help Food & Bev founders grow and exit their business with a unique Masterplan

1mo

Writing a copy is one skill but formatting is another. When you get both right, hehe, that's when the magic happens Brooke (Grubb) Miles

Kobi Omenaka

I Grow Businesses and Brands Through Growth & Digital Marketing, and Podcasting | Google Certified | Performance, Paid and Organic Search (SEO) Specialist | B2B | B2C | Fintech | Sustainablility | Climate | Web3 | Crypto

1mo

Great reminder on the importance of accessibility in our posts. Brooke (Grubb) Miles

Anusha Syeda

Reactjs Developer | Typescript | JavaScript | Nextjs | Material UI | Tailwind | Bootstrap | CSS | HTML

1mo

thanks for sharing such insightful articles! Brooke (Grubb) Miles, will def gonna read it!

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