Joe Pulizzi’s Post

A special condensed episode of This Old Marketing. We cover the latest supreme court decision on social media. Good decision or more of the same? And do the brand new rules of marketing and advertising include content marketing? If content marketing becomes marketing, what happens to the discipline? Rants and raves include mxmtoon and research from Meta and Kantar.

According to the 90-9-1 rule: 90% of all social media users simply lurk online. 9% share, like, and comment on content. 1% creates the content. 🤩 Want to create engaging social media content? You've come to the right place! Learn more about our social media management services for small businesses here: https://buff.ly/3tNx0Rm #SocialMedia #SocialMediaManagement #SMM #SmallBusiness #Marketing #DigitalMarketing

The year is moving really fast. Can you believe it’s already the second quarter of the year??🤯 If you’re still struggling to put together a proper plan for your content in this quarter, we’ve got you🫂 Our Custom Content Calendar service is your ticket to hitting your Q2 content goals because we’ll help you map out a strategy tailored specifically to you and all you have to do is “implement”😃. Beauty Founders, Beauty content creators, Social media managers and Social Media Strategists in the Beauty industry, let us make content marketing super easy for you in this quarter. Comment “Custom CC” and we’d send you a booking link to get started. #socialbutterflyhaven #beautymarketingagency #beautymarketing #digitalmarketingagency #beautybusinessowners #doneforyoucontentcalendar #customcontentcalendar

Social Media Content Rules #Social_Media_Content #Social_Media_Marketing #Digital_Marketing

Behind every scroll stopping post is a Social Media Manager trying to think of something witty to say. 🤔💭 Here's to the brainstorming sessions, the endless cups of coffee, and the quest for that elusive 'unique content idea.' Cheers to all my fellow content creators! 🎉 #socialmediacalendar #socialmedia #digital #contentcalendar #digitalmarketing #socialmediamanager #instagramplanner #instagramcalendar #socialmediatool #marketing #smallbusiness #supportblackbusiness #supportsmallbusiness #blackbusinessown

What do you think? When it comes to #socialmediamarketing, what matters most? 80% of businesses get it all wrong. Because they focus on the wrong aspect when it comes to content marketing. They forget that, their main objective is to build credibility and not just increase visibility, through social media. We have ranked the top components for you to understand where to focus more. Let me know your thoughts in comments. What is working for you.

Avoid using vague buzzwords like "more watchability" and "viral content." Instead, focus on using the right keywords and phrases to drive more views, engagement, reach, conversions, and clients/customers on your social media and content. Save this advice to reference later when creating social media and content marketing strategies. #marketing #socialmedia

Top tip here from our director of marketing, Mike - make sure to find a balance between consistency and relevancy 🤔 While the saying 'if you haven't got anything good to say, say nothing at all' rings true, you need to try to stay consistent with posting content. There's always something to say, even if you feel like you're struggling! Here are a few things to try: -Answer The Public - great for answering your customer's search terms/questions -Google Trends - spot trending topics as they're happening -Spend some time on social - get inspo from other accounts -Look back through some of your top-performing content - can you reuse anything? #TheInsideStory #AgencyLife #MarketingAgency #PRAgency

DYK? 89% of customers want to see more videos from brands in 2024. Good thing content collection is included in our social media marketing packages! 📽📸 We've been out and about all over Houston this month collecting content for our awesome clients! ✨️ Get in touch with us to learn more about our content marketing and get in on the action! 🎬 #brandphotography #contentcreator #contentmarketer #contentcollection #houstontx

Stop using out-dated strategies. Instagram algorithm have changed in 2024, from hashtag's to high quality keyword related content. Use this in your content strategies and see the results for yourself. {keywords: digital marketing, Instagram, social media growth, content marketing, growth marketing} ▶▶ Follow 360digiacademy for more... #digitalmarketing #growthmarketing #marketing #socialmediamarketing