Will NBA Finals viewership return to the old normal?
An ratings-focused NBA Finals preview. Will Mavericks-Celtics be the series to break the Finals out of its recent downturn?
Ratings predictions
What kind of audience will Caitlin Clark’s WNBA debut draw?
How big an audience will tune in for Caitlin Clark's WNBA debut?
The Caitlin Clark effect: Her impact so far, title game ratings predictions and the future
In her final collegiate game, will Caitlin Clark lift women's college hoops to its greatest milestone yet?
Elite company: Expect big numbers for LSU-Iowa, UConn-USC, NC State-Duke
Ratings predictions and analysis for what should be a highly-viewed 48 hours in college basketball.
Super Bowl ratings prediction: All the factors that will fuel a ‘record’ audience
With Sunday's Super Bowl 58 expected to set a new viewership record, the following article digs into reasons why.
Is the NFL now more popular on TV than ever?
With the NFL riding high in the ratings, is the league a bigger television draw now than ever?
Will Peacock’s exclusive NFL playoff game be the least-watched ever?
How big a hit will the NFL take in the ratings for the Dolphins-Chiefs Wild Card game on Peacock?
CFP semifinal ratings preview: Predictions, history and analysis
Previewing the ratings for the College Football Playoff semifinals, which are back on New Year's Day this season.
NFL’s dominance of Christmas Day ratings is nothing new
A deep dive into the NFL's dominance of Christmas Day.
NFL on Peacock media preview: How to watch, ratings prediction and more
An NFL game airs exclusively on Peacock for the first time as the Bills face the Chargers Saturday night.