🥇 ABC UK's audit of the IAB's #GoldStandard confirms that the processes for maintaining and updating the certification are “designed and operating effectively” 🙌 More details & the downloadable report available here 👉 https://lnkd.in/eX7AejEd
IAB UK
Advertising Services
Bringing the digital ad industry together to build a better future
About us
IAB UK is the industry body for digital advertising, bringing our members together - including media owners, brands, agencies and ad tech - to build a better future. Our belief is that digital is the smartest way for brands to reach and wow their customers. We are here to help simplify and explain the sometimes complex world of digital advertising, as a trusted source of research, guidance and education, as well as celebrating the very best in creative talent. We do this through a range of activities, events, training, research, setting standards, helping the industry to remain self-regulated and more. In 2024, The Sunday Times named us as one of the best places to work in the UK.
- Website
-
http://www.iabuk.com
External link for IAB UK
- Industry
- Advertising Services
- Company size
- 11-50 employees
- Headquarters
- London
- Type
- Nonprofit
- Founded
- 1997
- Specialties
- Digital advertising, Research, Policy, Events, Professional development/training, Marketing, and Industry Programmes
Locations
-
Primary
Get directions
67-68 Long Acre
Covent Garden
London, WC2E 9DJ, GB
Employees at IAB UK
Updates
-
IAB UK's CEO, Jonathan Mew, congratulates Lisa Nandy MP on her appointment as Secretary of State for Culture, Media and Sport - read his response in full here 👉 https://lnkd.in/eU2zfP-X
-
-
A useful round-up of perspectives from the industry on the #GeneralElection result last week via Campaign UK - read our reaction in full here👇 https://lnkd.in/e975AZri
-
IAB UK reposted this
Big question of the week: What does adland want from the new UK Government? Policy stability and partnership with business is key, says our CEO Stephen Woodford, alongside an industrial strategy to achieve more sustainable growth. ➡ Read Stephen's answer in full, alongside leaders from ISBA, IPA (Institute of Practitioners in Advertising), IAB UK, Thinkbox, Newsworks, Radiocentre, PPA, Digital Cinema Media, WACL (Women in Advertising & Communications Leadership ) and Bloom. https://lnkd.in/e975AZri
What does adland want from the new UK government?
campaignlive.co.uk
-
IAB UK reposted this
Industry welcomes Labour government but sounds note of caution on ad regulation... #advertising #adagency #advertisingagency #adland #communications #media #mediaagency #mediabuying #creativity #creativeagency #marcomms #marketing Paul Bainsfair IPA (Institute of Practitioners in Advertising) Christie Dennehy-Neil IAB IAB UK Stephen Woodford Advertising Association Phil Smith ISBA
Adland welcomes Labour government but sounds note of caution on ad regulation
campaignlive.co.uk
-
IAB UK reposted this
CEO & Co-Founder at Darabase - Previously GM Jaunt XR, CMO L&G, EE, Orange, Unanimis, Sky, Autotrader
The latest episode of Darabase Meets, with James Chandler of the IAB UK taking #AR and Advertising with our very own David Bomphrey...
Our COO and co-founder, David Bomphrey, sits down with James Chandler, CMO of IAB UK, in our latest Darabase Meets. Discover more about the future of AR in advertising and its transformative potential for brands and consumers. 📌 Interview highlights: - AR in Advertising: James shares his vision on how augmented reality is changing the advertising landscape. - Consumer Engagement: Discussion on the impact of AR on consumer interaction and engagement with brands. - Future Trends: Predictions for the next big trends in AR and digital marketing. 📺 Watch our sneak peak below and then head over to our website to watch the full video: https://lnkd.in/eWeGxDRc #AR #Advertising #TechTrends
-
Following the result of the UK #GeneralElection today, find a statement from our Head of Policy & Regulatory Affairs, Christie Dennehy-Neil, here 👉 https://lnkd.in/eyQaHkie
-
-
IAB UK reposted this
Our COO and co-founder, David Bomphrey, sits down with James Chandler, CMO of IAB UK, in our latest Darabase Meets. Discover more about the future of AR in advertising and its transformative potential for brands and consumers. 📌 Interview highlights: - AR in Advertising: James shares his vision on how augmented reality is changing the advertising landscape. - Consumer Engagement: Discussion on the impact of AR on consumer interaction and engagement with brands. - Future Trends: Predictions for the next big trends in AR and digital marketing. 📺 Watch our sneak peak below and then head over to our website to watch the full video: https://lnkd.in/eWeGxDRc #AR #Advertising #TechTrends
-
IAB UK reposted this
A change of power... What does the #marketing industry make of @TheLabourParty_'s huge victory in the #generalection2024 ? IPA (Institute of Practitioners in Advertising) IAB UK #advertisingagency
The Labour Party wins UK election - industry reactions -
https://mediashotz.co.uk
-
IAB UK reposted this
The British people have delivered their verdict. So what does the Labour landslide mean for the advertising and marketing business? Throughout today, we’re collating reactions from industry leaders and trade bodies, including IAB UK, ISBA, Advertising Association, and WPP's Mark Read. They'll be among the organizations making the sector's case to the incoming government. Will Keir Starmer's administration be positive for advertising, marketing and creativity at large? And what MUST the new government prioritize to help our industry flourish? Share your views in the comments and we'll include the pick of them on The Drum today. https://lnkd.in/ep_wgcEB #GeneralElection #Politics #Marketing #Advertising
UK marketing industry reacts to landslide Labour election victory
thedrum.com