Wasserman Live

Over the weekend, the Genesis Scottish Open, a DP World Tour & PGA TOUR golf event, concluded at The Renaissance Club in Scotland. This tournament is part of the Rolex Series, a collection of five prestigious events on the European Tour.    Our fantastic Golf Team has been responsible for the branding of this event for over two decades, and this year's event has been particularly impressive. We have overseen all the branding and signage throughout the venue. Despite three weeks of battling the unpredictable British weather, the sun finally made an appearance to the delight of fans and professional golfers!    Check out these amazing images from the event.    #GenesisScottishOpen #RolexSeries #Eventbranding #Eventsignage #TeamWass

What a month of football that was! Proud to have been working with Booking.com on their #Euro2024 campaign. 🎵 Managing music and football creators ⚽ 🎬 Creating social content for UEFA and influencer channels ⭐️ Booking.com hospitality boxes at x3 venues, brought to life by Wasserman Live 🏟️ Producing Booking.com in-stadia LED perimeter boards 🏠Delivering the Booking.com Home at the Berlin Fan Zone which you can see in action, below #TeamWass

Our amazing Australian team recently reached a significant milestone with HYROX by successfully organising two major events over the same weekend in Melbourne and Singapore. The Singapore event marked the largest one-day event in HYROX history, while the Melbourne event was the largest in Australia. The teams worked tirelessly to ensure the success of both events. Hundreds of people gathered to celebrate fitness at the events. The team managed the entire floor plan, event management, onsite installation, and activation zones. Here are a few images from the events. #HYROX #eventbranding #eventsignage #TeamWass

We’re elated to be recognized for the eleventh straight year on Event Marketer’s IT List as a Top 100 Agency in the event industry. It’s rewarding to be acknowledged for the work our experience, hospitality, Wasserman Live, Wasserman Next Gen and creative teams do. Congrats, team - your consistent hard work to create new possibilities in the experiential activation space continues to pay off! #TeamWass

#TeamWass In The Windy City! For the second consecutive summer, NASCAR headed to the streets of Chicago for the Grant Park 165, and even in a non-traditional racing venue, Wasserman Live’s presence was felt all over the Windy City. In addition to management of the pre-race opening ceremonies minute-by-minute scheduling and production by our Live Events team on a custom-built stage, Wasserman Live’s Experiential Operations team managed activations for NASCAR (The NASCAR Experience) and Ford Performance on the “midway” for the week’s race – which happened to be located in Chicago’s iconic Grant Park. #NASCAR #Chicago #grantpark

Our fantastic Formula E team recently returned from the doubleheader races 13 & 14 of the ABB Formula E World Championship at Portland International Raceway. This was the only U.S. stop in Season 10, and it marked the return of Formula E to the Portland International Raceway. The weekend featured numerous overtakes and wheel-to-wheel action on the high-speed circuit, along with live entertainment in the fan village. It was a fantastic way to bring motorsport back to Portland, and we are excited for the season finale in London, next weekend! The team successfully completed an 8-day installation, delivering venue, wayfinding, and track branding. Here's a video of the behind-the-scenes action. #PortlandEPrix #motorsport #eventbranding #eventsignage #TeamWass

𝐓𝐀𝐊𝐄 #𝐓𝐄𝐀𝐌𝐖𝐀𝐒𝐒 𝐓𝐎 𝐓𝐇𝐄 𝐁𝐀𝐋𝐋 𝐆𝐀𝐌𝐄 ⚾️ 🏟️ From the London Stadium transformation, to six #TeamWass clients competing in a two day event, this year saw our hardworking team make their presence felt at the MLB World Tour London Series, as the New York Mets took on the Philadelphia Phillies. With over 100,000 general admission ticket sales and 5,000 hospitality direct sales made, the two-game series welcomed close to a combined total of 110,000 fans. Our partnership with the MLB continues to go from strength to strength, and we can’t wait to host many more remarkable events like this in the future. Until next time...

Today at Nashville Superspeedway, our pre-race team coordinated a National Anthem flyover featuring a C-130 from the 189th Airlift Wing out of Little Rock Air Force Base followed immediately by a giant American flag pass on the track! For more than 30 years, our live events team has managed countless NASCAR pre-race opening ceremonies with down-to-the-second precision! #TeamWass #nascar #flyover #nationalanthem

This past week marked the 14th tour stop in 11 cities for our North American Experiential Operations team managing this summer's Barstool Sports Classic golf series, teeing off at Wisconsin's The Club at Lac La Belle. Responsible for course set-up, signage and branding, and sponsor integration for multiple Barstool partners, as well as asset transportation from location to location, our team has 11 remaining tour stops this summer before the season-ending Barstool Classic Championship, taking place in Scottsdale, Arizona this November. #TeamWass #Golf #EventActivation #Signage #Branding #EventBranding

With one month until Paris, our North American Events team teamed up with our New York-based brands team to give new meaning to the phrase “Pool Party” at the Toyota Aquazone fan experience at the Indiana Convention Center & Lucas Oil Stadium, held in conjunction with the USA Swimming Olympic Trials in Indianapolis. The fan fest featured dozens of brand activations, a main stage with autograph sessions and appearances, a beer garden and lounge along with the official USA Swimming retail superstore. The footprint also included a revamped team wall where swimmers names were be revealed as they made the Olympic team. Our teams were responsible for everything from venue management and operations (including load in/out, dock scheduling, labor, internet, drayage, security, cleaning, and concessions) partner/exhibitor operations, spatial and creative design, ideating and executing USA Swimming and OneAmerica Financial's activation within the footprint, production oversight with local production partner Dodd Technologies, data collection, F&B, decor, and stage run of show. Our teams had a role in the entire production. We also managed all aspects of the USA Swimming House presented by OneAmerica, the official pre-event hospitality space at Lucas Oil Stadium - overlooking the warm-up pool. Best of luck to all of the swimmers who are headed to Paris next month! (📸: Grace Smith/ The Indianapolis Star, USA Swimming, OneAmerica) #TeamWass #USASwimming #OlympicTrials #swimtrials24 #fanexperience