Engage for Good

We're hiring! We're growing our nonprofit consulting business and hiring accomplished corporate partnership leaders to join our team as contractors. Our clients range across a variety of issue areas and our vision is to have contractors work on projects that align with their experience and personal passion. More info in the link below!

I'll be speaking at The Hollywood Reporter and Social Impact Fund's Summit next week in LA alongside Ben Erwin, Emily Rasmussen, and Degen Pener on a panel titled: Inside Philanthropy's Boldest and Most Innovative Players and Platforms. Engage for Good members get exclusive tickets to attend. Send me a DM to get an invite. Thanks, Craig Cichy for the invitation!

Happy July 4th! As we celebrate our country's moment of independence, we feel deep gratitude for the veterans and service members who keep us and our nation safe. We also appreciate the tremendous efforts of those in our community who work to support them. One shining example is the 2024 Halo Award-winning partnership between CSX Pride in Service and the Wounded Warrior Project. United by a shared mission to support service members' success at home, these partners developed a drone training program that has trained 33 veterans in New York and Florida and reached over 2000 more with employment training opportunities. This campaign exemplifies a key best practice of corporate social impact: each organization understood its unique value add and brought that to the partnership table. CSX uses drones across its lines of business and has deep technical expertise in drone operations and training. WWP has expertise in designing and executing effective service-member-focused employment training programs. Together, they accomplished something neither could have done on their own - creating an innovative new employment pipeline that places wounded service members into an exponentially growing field. Thanks to everyone involved in making this program, and to all of you fighting to make our country a safer, better place for all. Learn more about this and other award-winning campaigns: https://lnkd.in/ebtj-VPq

Exciting news! EFG Members and #EFG2024 conference attendees now have exclusive access to videos of some of the most inspiring presentations from our mainstage. Available in your member center now: ✅ Loretta J Ross talks about the importance of creating a compassionate culture of "calling in." ✅Kelley Robinson presents the Human Rights Campaign's framework for helping corporations authentically engage as LGBTQ+ allies. ✅Myles Worthington, Diego Mariscal, and Alix Lebec share insights on how brands often underestimate the power of audiences typically defined as "underserved" or "minority." ✅ Chobani's Nishant Roy and Kellanova's Stephanie Slingerland get into the details of how social impact is embedded across the various activities of their companies.  ✅Gary Mendell recounts the powerful story behind the founding of Shatterproof and calls on organizations to take science-based actions to combat the death and suffering from Substance Use Disorder. To access the content, members should log in to their account and find the link to the videos in the member center. EFG Attendees can access this content through a unique link on the conference dashboard. Engage for Good members enjoy these videos and additional benefits such as invitations to member-only webinars, in-person events, and special discounts. Learn more here: https://lnkd.in/et8SEBfA

Hi folks, We heard from you that you wanted to know more about the amazing campaigns that took home The Halo Awards this year at #EFG2024, so we've updated our winners page with more details! Now you can learn more about the tactics they used, their approach, and the successes they've had to win the most coveted award in corporate social impact. And if there are any campaigns you'd be interested in us doing a deep dive in, don't hesitate to let us know in the comments! Check out the updated page: https://lnkd.in/ebtj-VPq Congratulations to our 2024 Gold Halo Award Winners: The Trevor Project, Hy-Vee, Inc., Feeding America, CARE, Sleep Number Corporation, Checkr, Inc., Boys & Girls Clubs of America, Family Dollar, Tom's of Maine, PIMCO, International Rescue Committee, Zendesk, Google, charity: water, World of Wonder, ACLU, Sonic Youth Foundation, The Global FoodBanking Network, AT&T, Gallaudet University, CSX, Wounded Warrior Project, Abercrombie & Fitch Co., American Cancer Society, UNICEF, Spotify, Procter & Gamble.

Happy Juneteenth! Today our country celebrates the moment when the news of emancipation reached the last enslaved African Americans. We see many wonderful individuals and companies publicly recognizing the importance of the holiday today on social media. As that happens, we believe we should all challenge ourselves by asking: How can your organization turn this one moment of public support into a movement for racial justice? A single moment of solidarity can be meaningful, but it's the continued support of allyship that makes fundamental change. For highly-resourced companies, this means executing a variety of long-term initiatives. As one example, Salesforce has multi-year commitments for racial justice across four pillars: People, Philanthropy, Purchasing, and Policy. Each year, they present an annual report that showcases their successes and challenges in these areas, providing much-needed transparency. They're here in the moment and they're doing the work. How can your organization provide long-term support for the movement for racial justice?

Did you know that the .org domain has existed for over 30 years? And did you know the people behind the .org domain, our friends at the Public Interest Registry, are getting ready to celebrate the .ORG Impact Awards? These amazing awards lift up the best organizations and individuals working in social change. We believe it is SO important for work in our field to be celebrated and recognized, and this is a great opportunity for that. Applications for the #ORGImpactAwards close on June 19th so now's the time to apply! And as a pro tip, make sure to include photos and video in your application - that type of content really makes a submission stand out. Check out the awards here: https://lnkd.in/gxJxe4t

Did you know that the .org domain has existed for over 30 years? And did you know the people behind the .org domain, our friends at the Public Interest Registry, are getting ready to celebrate the .ORG Impact Awards? These amazing awards lift up the best organizations and individuals working in social change. We believe it is SO important for work in our field to be celebrated and recognized, and this is a great opportunity for that. Applications for the #ORGImpactAwards close on June 19th so now's the time to apply! And as a pro tip, make sure to include photos and video in your application - that type of content really makes a submission stand out. Check out the awards here: https://lnkd.in/gxJxe4t

Happy Pride, everyone! This is a joyous and beautiful time of year! It's more important than ever that companies reaffirm their commitment to the LGBTQ+ community. Each initiative, each public statement, and each donation adds weight to the side of the scale that advocates for acceptance, love, and respect for queer individuals. And as is often the case, what's good for people is also good for businesses. A 2022 study from GLAAD and Edelment Trust showed that Americans are 2x more likely to buy a company's product if the brand supports LGBTQ+ rights. We look forward to seeing the work everyone in the Engage for Good community does this month. And we wish LGBTQ+ people and their allies a safe and empowering #Pride season that fills your community with love!

At #EFG2024, charity: water's Chief Revenue Officer, Ben Greene took the stage to accept the Halo Award for Non-Profit of the Year. Besides sharing some great advice (our favorite: "always take the call, you never know where it will lead"), Ben also gave attendees a view into the three pillars that drive charity: water's work: 100% model: 100% of public donations fund clean water projects. Proof: charity: water proves every water project with photos and GPS coordinates. Brand: reinvent charity with a beautiful brand built on hope, not guilt. This approach has led to the funding of over 150K water projects serving over 18 million people in 29 countries. Thanks for sharing your insights, Ben! And thank you to the entire team at charity: water for the life-saving work you do ending the water crisis.