PostHog

If you're going to pivot your startup, make it big. Can you match the company to where it all began?

Does 🦔 james hawkins really think our engineers are arrogant?? 😱 Check out his latest interview with Rahul Pandey to find out

Our data warehouse is now out of beta. And it's 🔥 • Pre-built connectors for Stripe, Hubspot, Zendesk, and more • Use synced data across a bunch of PostHog tools • Usage-based pricing. And your first 1m synced rows each month are free

"HeadshotPro was so successful it’s become my main focus," says founder Danny Postma. "I’ve started to build a team around it and that’s where our need for product analytics came from — I needed one source of truth for both marketing and developers to share.” Enter PostHog's shiny new data warehouse... “Honestly, my advice to new users would be: pull in everything you can," says Danny. "Avoid the clutter and the platform switching. Get it all into PostHog and it makes it so much easier to work with.”

This is what startup recruiters actually see when you apply for a job. Warning: it's not pretty. When (good) startups hire, they get a lot of applicants. In the last 12 months, we received over 9,000 applications, or an average of 460 applicants per role. All of these are fed into an applicant tracking system like Ashby, Greenhouse, or Lever. These are designed for speed, not to make you look good. Here's how to maximize your chances of getting an interview – it's not rocket science: 1. Write a short and obviously personalized cover letter 2. Keep your CV simple and up-to-date 3. If you can, get a proper, warm referral

Without product-market fit, you've got nothing. To find it, follow these five steps. 1. Find a significant problem to work on 2. Validate the problem by talking to users 3. Get users to use your product 4. Keep users coming back 5. Onboard your first five reference customers

If you’re not into dogfooding, you’re doing life wrong. At PostHog, we dogfood all the time. 🐶 It helps us get fast feedback 🐕 It means we ship a higher-quality product 🐾 And it ensures we maintain customer empathy Dogfooding works especially well for us because we’re our own ideal customer. We build tools for companies that look like ours. It’s an essential part of our development process. This is how we dogfood, with a bunch of examples.

Traditional sales: 🕵️♂️ Extract more info than a stalker 😴 Give a really generic demo 👩💼 Don’t give a price! Say you’re going to “circle back” 🤑 Hit ‘em with sticker shock 📚 Write a contract longer than War and Peace 🤦♂️ Success?! PostHog sales: 😀 Publish all your pricing and sales process in a public handbook 😃 Give a personalized demo with a tech person 🥹 Start using PostHog, for free, within a week 😭 Choose your own discount 😱 Actual success!

Coming never: PostHog, but purple.

💸 PostHog’s Official Low Effort Negotiation Framework for Busy People Negotiating With Salespeople 💸 Step 1: Ask “Is this the best price you can offer?” 🤔 Step 2: Stay silent. The first person to speak loses. 🤐 Step 3: Keep staying silent until they give you a deal. 🤝