Tagged in “Get Started with LinkedIn Ads”

23 articles
  • Business Manager profiles

    Get Started with LinkedIn Ads and Business Manager

    Accepting a Business Manager invitation and confirming your identity associates your work email with your LinkedIn profile to create a Business Manager profile. You’ll use this new profile to access Business Manager and the ad accounts and Pages you…

  • LinkedIn Ad Grants program for nonprofits

    Get Started with LinkedIn Ads

    The LinkedIn Ad Grants program offers eligible nonprofits the ability to apply for free advertising on the LinkedIn platform. Eligible organizations are nonprofits that are focused on the following areas:Diversity, equity, and inclusionEconomic…

  • Campaign creation in Quick Mode versus Advanced Mode

    Get Started with LinkedIn Ads

    In Campaign Manager, you can create a campaign using either Quick Mode or Advanced Mode. Compare the selections available for campaign settings in Quick or Advanced Mode in the sections below.  Objective Targeting Ad format Placement Budget…

  • Next Steps After Launching a LinkedIn Advertising Campaign

    Get Started with LinkedIn Ads and Boost LinkedIn Pages Post

    Learn more about what comes next after you launch an advertising campaign, whether through Campaign Manager directly or by boosting a post from your LinkedIn Page.   After launching a campaign, it can be helpful to…

  • LinkedIn Customer Learning Centers and Marketing Labs

    Pages Basics, Sales Insights Basics, Learning Center, and Get Started with LinkedIn Ads

    The LinkedIn Customer Learning Centers and Marketing Labs are sites that offer free online courses about LinkedIn Talent, Sales, and Advertising solutions to help you discover customer learning content.   To access these sites, you must…

  • Campaign Manager notifications

    Get Started with LinkedIn Ads

    The notifications center on LinkedIn Campaign Manager provides alerts about actions related to your ad campaigns. Notifications for all your ad accounts are accessible from the Notifications icon in the top navigation bar of your Campaign Manager…

  • Get started with Business Manager

    Get Started with LinkedIn Ads and Business Manager

    Business Manager allows large organizations to centrally manage their ad accounts, LinkedIn Pages, and Matched Audiences, and the people and business that work on them.  To get started with Business Manager:  Related tasks Learn more…

  • About Business Manager

    Get Started with LinkedIn Ads and Business Manager

    Business Manager is a platform that allows large organizations to centrally manage their ad accounts, LinkedIn Pages, Matched Audiences, and the people and businesses that work on them. With Business Manager, you can: Business Manager uses a…

  • Create a Business Manager account

    Get Started with LinkedIn Ads and Business Manager

    Create a Business Manager account so your organization can centrally manage its ad accounts, LinkedIn Pages, and Matched Audiences, and the people and business that work on them.  To create a Business Manager account: After you create a…

  • LinkedIn advertising auction

    Ad Cost and Chargeable Clicks and Get Started with LinkedIn Ads

    When you advertise on LinkedIn, an auction system determines when your ad is served and how much you’ll pay for the ad. Your ad competes in the auction against other ads with the same format and similar target audience. The auction multiplies bid…

  • User roles and permissions in Campaign Manager

    Get Started with LinkedIn Ads and Manage Ad Accounts

    When you give a member access to your LinkedIn Ads account, you'll need to assign them a user role. Each user role grants members permission to take different actions in Campaign Manager. User roles can help you manage your ad account by creating a…

  • Ad Placement on LinkedIn

    Get Started with LinkedIn Ads

    When you run a LinkedIn ad campaign, your creatives appear in a variety of locations on LinkedIn. Learn more about where text, Sponsored Content, Sponsored Messaging, and Dynamic ads appear below. Text ads LinkedIn text ads appear: Learn more…

  • LinkedIn’s advertising cost and pricing

    Get Started with LinkedIn Ads and Ad Cost and Chargeable Clicks

    LinkedIn’s advertising cost is determined by an online auction system that allows you to place competitive bids for your ads to win placement. When you run ads, you compete with other advertisers who want to reach a similar target audience. Whenever…

  • Marketing objectives available for your ad campaigns

    Get Started with LinkedIn Ads

    When you create a new ad campaign in Campaign Manager you‘ll be prompted to select a marketing objective. Objectives allow you to customize your campaign to achieve desired marketing results. The objectives support the three tiers of the marketing…

  • Understanding LinkedIn's advertising tool

    Get Started with LinkedIn Ads

    Campaign Manager is LinkedIn’s self-service ad management tool that helps you create, launch, and evaluate the performance of your LinkedIn ad campaigns. To launch ad campaigns with Campaign Manager, you need to set up four entities: Here’s an…

  • Manage your Ad Account Settings

    Get Started with LinkedIn Ads and Manage Ad Accounts

    You can manage the following account settings for your ad account: To manage account settings: Note: You must have the correct user role permissions on the ad account to access some settings. Learn more about account user roles…

  • Associate a LinkedIn Page with an ads account

    Get Started with LinkedIn Ads and Manage Ad Accounts

    You must associate a LinkedIn Page with your ad account to utilize all ad formats and features in Campaign Manager. If needed, you can quickly create a Page for your company or organization when creating a campaign or editing your ad account…

  • Create additional ad accounts in Campaign Manager

    Get Started with LinkedIn Ads and Manage Ad Accounts

    After you’ve set up one ad account in Campaign Manager, you may want to create additional ad accounts, depending on the size and scale of your advertising needs. Examples of when you may need multiple ad accounts include:  To create additional…

  • Access ad accounts in Campaign Manager

    Get Started with LinkedIn Ads

    Campaign Manager is LinkedIn’s online tool for creating and managing ad accounts and campaigns. To go to Campaign Manager from your LinkedIn homepage: Related Tasks Create an ad account in Campaign Manager as a new advertiser Manage notifications…

  • Add a user to a LinkedIn Ads account

    Get Started with LinkedIn Ads and Manage Ad Accounts

    You can add a user to your LinkedIn Ads account to perform tasks like viewing, editing, or creating campaigns and ads.  When adding a user to an account, keep in mind:  To add a member to an ad account: Related tasks Learn more You can…

  • Create an ad account in Campaign Manager as a new advertiser

    Get Started with LinkedIn Ads and Manage Ad Accounts

    Campaign Manager is LinkedIn’s self-service ad management tool that helps you create, launch, and evaluate the performance of your LinkedIn ad campaigns. The first step to get started with Campaign Manager is to create an ad account. To create an…

  • Get help with LinkedIn Marketing Solutions

    Get Started with LinkedIn Ads

    To access LinkedIn Marketing Solutions Help: If you’re unable to locate the answer to your questions, please contact us directly for LinkedIn Marketing Solutions assistance. Related tasks Access ad accounts in Campaign Manager Sign in to your…

  • New Navigation Experience in Campaign Manager

    Get Started with LinkedIn Ads

    We’re updating Campaign Manager to provide a simplified navigation experience. The new left-side navigation allows you to find the campaign and account elements needed to run successful campaigns in one place. The navigation includes the following…