Even bodega cats need to cool off 🐈 We love creating fully-formed characters with personalities that reflect the brands we work with (and nothing’s cooler than casually skateboarding to your bodega for an iced cafecito on a hot summer day). . . . Chief Creative Director: Jonathan Notaro Creative Director & Lead Designer: Andres Rivera Associate Creative Director: Jeff Bryson 3D Designer: Bon Z. Illustrator: Nin Wang, Juni Kweon, David Saracino Animation Director: Gerald Mark Soto Cel Animators: Jane Liu, Oliver Wee, Blake Patrick, deco daviola, reza iman, Facundo Lopez, Josh Parker 2D Animators: Anthony Kim, Mantas Graužinis 3D Animators: Klopas, Yu Kwok Oey, Mauricio Villa Storyboard Artist: Federico Etchegaray Assistant Editor: Andrew Polich Producer: Francesca Moran Production Coordinator: Julia P. Chief Operating Office: Devin Brook #2ddesign #2danimation #aftereffectsanimation #celanimation #aftereffectsart #3ddesign #3danimation #cafebustelo #cafebusteloart #cafebusteloanimation #hispanicheritage #streetstyle #hispanicpride #coffee #cafe #espresso #anime #modernart #animation #gfx #motiongraphics #motiondesign #design #brandnewschool #newschoolthinking #newschool #creativedirection
Brand New School
Design Services
New York, NY 13,453 followers
New School Thinking, one Brand at a time
About us
For two decades we have been building a playground for creativity. A place where a diverse collective of artists, thinkers and makers can express themselves, experiment freely, and be bold. A place where brands come to be authentic, question convention, and stand out from the crowd. We are not simply a design studio, production company, or agency. We are a modern creative company. We strategize, we ideate, we design, we make. We go wherever our pursuit of originality takes us. What connects everything we do is our mission to inspire others to see problems as opportunities to be authentic and original. To be original requires a new school of thought. We are Brand New School.
- Website
-
http://www.brandnewschool.com
External link for Brand New School
- Industry
- Design Services
- Company size
- 51-200 employees
- Headquarters
- New York, NY
- Type
- Privately Held
- Founded
- 2000
Locations
-
Primary
121 Varick St.
11FL
New York, NY 10013, US
-
1100 S. La Brea Ave.
Los Angeles, CA 90019, US
-
Employees at Brand New School
Updates
-
Vamos! 🧊☕️ Happy iced cafecito season - just add ice to bring the heat! We had so much fun creating colorful street style character animations for Cafe Bustelo last year. So we were excited to add iced coffee to this vibrant world – just in time for summer! ☀️ . . . Chief Creative Director: Jonathan Notaro Creative Director & Lead Designer: Andres Rivera Associate Creative Director: Jeff Bryson 3D Designer: Bon Z. Illustrator: Nin Wang, Juni Kweon, David Saracino Animation Director: Gerald Mark Soto Cel Animators: Jane Liu, Oliver Wee, Blake Patrick, deco daviola, reza iman, Facundo Lopez, Josh Parker 2D Animators: Anthony Kim, Mantas Graužinis 3D Animators: Klopas, Yu Kwok Oey, Mauricio Villa Storyboard Artist: Federico Etchegaray Assistant Editor: Andrew Polich Producer: Francesca Moran Production Coordinator: Julia P. Chief Operating Office: Devin Brook #2ddesign #2danimation #aftereffectsanimation #celanimation #aftereffectsart #3ddesign #3danimation #cafebustelo #cafebusteloart #cafebusteloanimation #hispanicheritagemonth #hispanicheritage #streetstyle #hispanicpride #coffee #cafe #espresso #anime #modernart #animation #gfx #motiongraphics #motiondesign #design #brandnewschool #newschoolthinking #newschool #creativedirection
-
Wepa!!! Watch as Cafe Bustelo and BNS transform a city block into a summertime ice rink with cel animation ⛸️🌞 Sharing is caring, especially when it comes to cafecito and keeping your neighbors cool. . . . Chief Creative Director: Jonathan Notaro Creative Director & Lead Designer: Andres Rivera Associate Creative Director: Jeff Bryson 3D Designer: Bon Z. Illustrator: Nin Wang, Juni Kweon, David Saracino Animation Director: Gerald Mark Soto Cel Animators: Jane Liu, Oliver Wee, Blake Patrick, deco daviola, reza iman, Facundo Lopez, Josh Parker 2D Animators: Anthony Kim, Mantas Graužinis 3D Animators: Klopas, Yu Kwok Oey, Mauricio Villa Storyboard Artist: Federico Etchegaray Assistant Editor: Andrew Polich Producer: Francesca Moran Production Coordinator: Julia P. Chief Operating Office: Devin Brook #2ddesign #2danimation #aftereffectsanimation #celanimation #aftereffectsart #3ddesign #3danimation #cafebustelo #cafebusteloart #cafebusteloanimation #hispanicheritagemonth #hispanicheritage #streetstyle #hispanicpride #coffee #cafe #espresso #anime #modernart #animation #gfx #motiongraphics #motiondesign #design #brandnewschool #newschoolthinking #newschool #creativedirection
-
“AI can weed out weak ideas, but its algorithms also enforce clichés. As a result, they can steer us towards repetitive solutions under the pretense of effective problem-solving. But that fast output can slow you down.” Next-gen collaboration software and AI have arguably made our lives easier by facilitating collaborative flow, but was the change for better or worse? BNS Founder and CCO Jonathan Notaro digs in for shots with his op-ed exploring the future of creative collaboration. It’s a fascinating read, and you can check it out by clicking the link below! https://lnkd.in/e8dvD83U
-
LAST CALL! We’re in the final stretch of Voting for the Webbys People’s Choice Awards and every vote counts! Follow the links below to give some love to our projects for White Claw, Oreo x Nintendo, Cafe Bustelo, the Brennan Center, and Slack! White Claw Sundance in the Advertising, Media & PR - Best Art Direction category: https://lnkd.in/gCnMMWyg Super Mario x OREO Limited Edition Cookies in the Advertising, Media & PR - Best Use of Animation or Motion Graphics category: https://lnkd.in/es3PvVHh Cafe Bustelo Está Aquí in the Advertising, Media & PR - Best Use of Animation or Motion Graphics category: https://lnkd.in/es3PvVHh Slack presents: The Big Meeting in the Advertising, Media & PR - Best Original Music or Music Supervision category: https://lnkd.in/eXVHEWmk It's Time For Supreme Court Term Limits in the Video - Public Service & Activism category: https://lnkd.in/ebBYqj86 #webbys #webbyawards #28thannualwebbyawards #2danimation #3danimation #whiteclaw #whiteclawsundance #oreo #supermario #oreosupermario #bustelo #cafebustelo #slack #slackthebigmeeting #brennancenter #brennancenterforjustice #modernart #animation #gfx #motiongraphics #motiondesign #design #brandnewschool #newschoolthinking
Last day to vote for Brand New School in the Webbys
vote.webbyawards.com
-
VOTE FOR BNS! 🧑⚖️ The Webby Awards nominations have been announced, and our work with Brennan Center for Justice has been nominated in the Public Service & Activism Video category! You can cast your ballots and VOTE for the Brennan Center for Justice by April 18. Follow the link below to do so. (At this time, you cannot vote for your Supreme Court Justices, and we’re truly sorry about that, but we’re doing what we can.) https://lnkd.in/ebBYqj86 . . . #webbys #webbyawards #28thannualwebbyawards #2ddesign #2danimation #aftereffectsanimation #aftereffectsart #brennancenter #brennancenterforjustice #publicservice #activism #supremecourt #supremecourttermlimits #modernart #animation #gfx #motiongraphics #motiondesign #design #brandnewschool #newschoolthinking
-
🎼 It’s music to our ears - The Webby Awards nominated our showstopping musical number created with Slack! “The Big Meeting” is nominated for Best Original Music or Music Supervision in Advertising, Media & PR Craft! It’s time to VOTE for Slack & BNS’s “The Big Meeting” for The Webby People's Voice Award by following the link below before April 18! https://lnkd.in/eXVHEWmk . . . #slack #slackproductivity #slackproductivitycampaign #slackai #slacksummarize #artificialintelligence #slackhuddles #slackcanvas #ticeoakfield #liveactionproduction #musical #musicalproduction #maya #mayaanimation #modernart #animation #gfx #motiondesign #design #brandnewschool #newschoolthinking #newschool #creativedirection
-
CAST YOUR VOTE! ☕ The Webby Awards nominations have us refreshed and ready to take on the day! Our work with our friends at Café Bustelo on their “Está Aquí” campaign earned a spot as a nominee in Best Use of Animation or Motion Graphics in Advertising, Media & PR! Make sure to VOTE for BNS by clicking the link below to cast your ballot for The Webby People's Voice Award by April 18! https://lnkd.in/es3PvVHh . . . #webbys #webbyawards #28thannualwebbyawards #2ddesign #2danimation #aftereffectsanimation #celanimation #aftereffectsart #cafebustelo #cafebusteloart #cafebusteloanimation #hispanicheritagemonth #hispanicheritage #streetstyle #girlpower #womenpower #coffee #cafe #espresso #anime #modernart #animation #gfx #motiongraphics #motiondesign #design #brandnewschool #newschoolthinking
-
VOTE NOW! 🕹️ Remember when everyone’s favorite game and everyone’s favorite cookie came together for an unforgettable musical Rube Goldberg collab? We do! (We were there, and we worked very hard on it.) Now, Nintendo’s Super Mario x OREO film commemorating the limited-edition cookies is a Webby Awards nominee for Best Use of Animation or Motion Graphics in Advertising, Media & PR! Put down your cookies and controllers, and VOTE! You can vote for The Webby People's Voice Award by clicking the link below by April 18. https://lnkd.in/es3PvVHh . . . #oreo #nintendo #oreonintendo #supermario #supermariobrothers #supermariooreo #supermariocookies #supermarionintendo #mondelez #mondelezinternational
-
TIME TO VOTE! 🏔️ We’re proud to share that our brand collaboration with White Claw is a Webby Awards nominee for Best Art Direction in Advertising, Media & PR Craft! This gorgeous non-linear narrative short was played before every film at the Sundance Film Festival this year. We have been a part of this project since its inception and are incredibly excited about this honor. Now we need your VOTE! Vote for White Claw for The Webby People's Voice Award by following the link below. Voting closes April 18! https://lnkd.in/gCnMMWyg . . . #webbys #webbyawards #28thannualwebbyawards #whiteclaw #whiteclawsundance #sundance #sundancefilmfestival #sundancefilmfestival2024 #makewaves #creatorswhomakewaves #choreography #dance #unreal #unrealengine #experiencedesign #creativemessaging #creativeideation #vfx #visualeffects #houdini #particlesanddynamics #liquidsimulation #maya #mayaanimation #modernart #animation #gfx #motiondesign #design #brandnewschool #newschoolthinking #newschool #creativedirection