Does your team suffer from tech burnout? Have you come in contact with scary martech stacks? Have you or a loved one experienced the headache of navigating the myriad of martech solutions? If you answered yes to any of those questions, you may be in need of a Content Marketing Platform (CMP). With a CMP, you can say goodbye to juggling a plethora of martech solutions because you’ll have the content and tools you need, all in one place. 🙌 Discover how to build an integrated marketing tech stack that's both powerful and user-friendly in our recent blog: https://lnkd.in/exqK_PWK
Optimizely
Software Development
New York, New York 127,440 followers
The all-in-one system for marketing—purpose-built to help teams create & optimize personalized digital experiences, fast
About us
At Optimizely, we're on a mission to help people unlock their digital potential. We do that by reinventing how marketing and product teams work to create and optimize digital experiences across all channels. With our leading digital experience platform (DXP), we help companies around the world orchestrate their entire content lifecycle, monetize every digital experience and experiment across all customer touchpoints. Optimizely has 700+ partners and nearly 1500 employees across our 21 global offices. We are proud to help more than 10,000 businesses, including H&M, PayPal, Zoom, Toyota and Vodafone, enrich their customer lifetime value, increase revenue and grow their brands. At Optimizely, we live each day with a simple philosophy: large enough to serve, small enough to care.
- Website
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https://www.optimizely.com
External link for Optimizely
- Industry
- Software Development
- Company size
- 1,001-5,000 employees
- Headquarters
- New York, New York
- Type
- Privately Held
- Specialties
- A/B Testing, Mobile optimization, Conversion Rate Optimization, Split Testing, Customer Experience Optimization, Personalization, Digital experience, CMS, digital commerce, optimization as a service, Content Management, Content Marketing, and Feature Experimentation
Locations
Employees at Optimizely
Updates
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In a pinch and need customer data quickly? Optimizely Data Platform (ODP) and Opal have got your back. One click and our Customer Summary Generator turns historical customer data in your ODP customer profiles into a digestible written summary. Use it however your heart desires! Learn more here: https://lnkd.in/eJB_n_QT
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What does it mean to revolutionize the content supply chain? It means standardizing workflows, improving brand governance, and increasing content visibility. Our customer, Xerox, knew they could only tackle this challenge with Optimizely at its side. So, after utilizing Optimizely’s Content Management System for a few years, Xerox also adopted our Content Marketing Platform, which has allowed the company to: 🌎Take advantage of the platform’s scalability to onboard 500+ global users 📈Increase cost efficiency with higher campaign velocity 🔗Streamline their operations across multiple marketing teams But that’s not all... See more about Xerox’s experience with Optimizely CMS and CMP here: https://lnkd.in/ekBxsvgF
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Did you hear? Optimizely was named a Leader in The Forrester Wave™: Commerce Solutions for B2B, Q2 2024! 😱 We were recognized for our “strength in testing and optimization, a capability that fewer than half of the vendors in this evaluation natively provide.” The report also mentioned that our commerce solution is a "best fit for industrial manufacturers and distributors in electrical, plumbing, or construction that seek an out-of-the-box best-practice feature set." Check out the full report to learn more about our placement, gain insights to choose the right Commerce Solutions provider and more: https://lnkd.in/eRWfq4QQ
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Say hello to our little friend, Optimizely One – our category-leading digital experience platform that powers the *entire* marketing lifecycle. Take your digital experiences to new heights with our fully-composable operating system for marketers, allowing you to achieve both flexibility AND simplicity in your workflow. Dive into the world of Optimizely One by checking out: Our placement as a Leader in The Forrester Wave™: Digital Experience Platforms, Q4 2024: https://lnkd.in/gREVfEiq And why we were named a Leader in the 2024 Gartner® Magic Quadrant™ for Digital Experience Platforms for the fifth consecutive year*: https://lnkd.in/eyWRzGEZ
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Looking to drive radical change in your organization? Well, you won't get very far without experimentation... Throughout history, experimentation has been the tool for challenging the status quo and making bold decisions while minimizing risk. So climb aboard and download our latest eBook to uncover: 🔍 The power of experimentation in transforming your organization 🌟 Strategies to foster a culture of experimentation 💡 How a mature experimentation strategy can enhance customer experiences Check it out: https://lnkd.in/emfnaFVA
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Calling all content and digital marketers! Our free 2-hour Content & Beyond virtual event is tomorrow. Watch our keynote session here. Want to view more sessions by best-in-class speakers on how to improve your content and website performance? View our full agenda and sign up while you still can: https://lnkd.in/e6DV67UU
Keynote: How uniting content and web teams can transform your marketing
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The AI train is moving full steam ahead, so how can your team keep up? Our CEO Alexander Atzberger shares how you can ensure your company is headed in the right direction in his recent Fast Company article. Check it out to learn about the advantages and challenges of embedded AI and AI-only solutions: https://lnkd.in/eYzKbWnC
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We've had lots of exciting news recently, so we wanted to make sure you didn’t miss a thing! ICYMI – Optimizely has once again been recognized as a Leader in the Gartner® Magic Quadrant™ for CMPs. Check out this year’s report to learn why we’ve been named a Leader for the 7th year in a row*: https://lnkd.in/eCgS85ih
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